Sales & Product Marketing Manager (TCM)

Talent RecruitKuala Lumpur, Malaysia

30+ days ago

Job description

Company Background : (TCM) Healthcare & Wellness

Work Location : Bandar Tun Razak, Kuala Lumpur

Salary : RM 8,000 RM 10,000

Working Day : Monday - Friday

Key Responsibilities :

Go-to-Market (GTM) Strategy & Execution

Develop and implement GTM strategies for new and existing products.
Lead cross-functional teams (sales, marketing, product, operations) during product launches.
Ensure alignment between product features, customer needs, and market demands.

Sales Management & Revenue Growth

Set sales targets and drive sales performance to meet revenue goals.

Identify growth opportunities through new markets, channels, or customer segments.

Work with the sales team to optimize the sales funnel and customer journey.

Product Positioning & Messaging

Craft and refine product messaging that highlights key differentiators and value propositions.

Adapt messaging by segment, industry, or geography.

Ensure consistent communication across all customer touchpoints (website, brochures, ads, etc.).

Market Research & Competitor Analysis

Conduct market intelligence to identify trends, threats, and opportunities.

Monitor competitor strategies and performance to inform positioning and pricing.

Marketing Campaigns & Promotions

Plan and execute integrated campaigns across digital, trade, and events.

Align marketing efforts with product sales cycles.

Monitor campaign effectiveness and adjust tactics as needed.

Sales Enablement

Create sales tools (brochures, case studies, decks, training materials).

Train sales teams on product knowledge, positioning, and objection handling.

Serve as a subject matter expert during high-value sales engagements.

Job Requirement :

Bachelors degree in Marketing, Business Administration, Economics, or a related field.

At least 3 years of experience in Sales, Product Marketing, or a combined commercial role.

Proven track record in product launches, revenue growth, and B2B / B2C marketing.

Experience managing cross-functional teams and working with sales, product, and marketing groups.

Language Proficiency : Fluency in Mandarin, English and Bahasa Malay is advantageous due to the nature of the industry.

Interested candidate please apply online or email your updated resume to :

xiaoping@talentrecruit.com.my

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Sales Marketing Manager • Kuala Lumpur, Malaysia

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