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Head of Commercial Marketing

Head of Commercial Marketing

BusinesslistKuala Lumpur, Kuala Lumpur, Malaysia
8 days ago
Job description

Responsibilities

  • Develop localised strategies that strengthens the brand's presence in MY market. This includes meaningful campaigns both online and offline, creatives and digital media traction.
  • Strong financial accountability to drive growth and profitability.
  • Stronghold in deciphering data to understand consumer demands, identify trends and staying abreast of competition.
  • Develop trade marketing strategies across relevant channels, ensuring the campaigns translate effectively to consumers in-store which drives purchase.
  • Synchronize marketing calendars with retail and channel strategies, ensuring good synergy and that it makes sense.
  • Develop ecommerce strategies while partnering with the appropriate enablers to communicate effective campaigns and promotions. Track its ROI and optimise future campaigns.
  • Identify opportunities of partnerships (b2b) and foster a cohesive partnership without compromising on brand identity.

Qualifications

  • A degree in Marketing, Business Administration, or a related field.
  • Proven expertise in the FMCG industry and marketing practices.
  • Strong analytical skills to interpret market data effectively.
  • Excellent communication and presentation abilities.
  • Proficiency in managing cross-functional teams and external agencies.
  • A results-driven mindset with a focus on achieving business goals.
  • What's on Offer

  • Competitive salary package.
  • Opportunity to work in a leading company within the FMCG industry.
  • Exciting opportunity to drive leadership and growth with a loved brand.
  • Job security.
  • Supportive work environment with potential for professional development.
  • Contact

    If you are looking for a new role in Traditional Marketing within FMCG and retails, or potentially exploring the market, feel free to connect with me on for a confidential discussion, and send me your CV.

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    Head Of Marketing • Kuala Lumpur, Kuala Lumpur, Malaysia