数字营销主管 / digital Marketing Supervisor
TCLKuala Lumpur, Kuala Lumpur, Malaysia1 day ago
Job descriptionDiploma / BS degree in marketing or a related field. Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media and / or display advertising campaigns. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate. Strong analytical skills and data‑driven thinking. Up-to-date with the latest trends and best practices in online marketing and measurement.
Responsibilities
- Plan and execute all digital marketing, including SEO / SEM, marketing database, email, social media and display advertising campaigns.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Plan, execute, and measure experiments and conversion tests.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Instrument conversion points and optimize user funnels.
- Collaborate with agencies and other vendor partners.
Requirements & Skills
Seniority Level
Mid-Senior level
Employment Type
Full-time
Job Function
Marketing
Industry
Furniture and Home Furnishings Manufacturing
#J-18808-Ljbffr
Create a job alert for this search
Digital Marketing • Kuala Lumpur, Kuala Lumpur, Malaysia