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Social Media Executive

Social Media Executive

Frasers Group plcPetaling Jaya, Selangor, Malaysia
22 days ago
Job description

Overview

Sports Direct is part of Frasers Group, a leading UK-based retail group with a portfolio of internationally recognised brands in sports, lifestyle, and fashion. Sports Direct Malaysia is currently looking for Social Media Executive to join our growing team. Sports Direct Malaysia operates 40 retail stores domestically and manages a proprietary SportsDirect.com e-commerce site for domestic and regional fulfillment. The company offers over 70 leading authentic global sports brands and employs over 1000 staff with plans to expand rapidly across Asia. We have developed a new generation of stores as part of our multi-channel elevation strategy to enhance the customer experience at every step of the journey, presenting an unrivalled range of quality products at excellent value in a modern environment.

Responsibilities

  • Content Creation – Develop engaging, creative contents that align with Retail and E-Com events, promotions & launches
  • Scheduling – Ensure contents are distributed on channels at the right time based on content calendar. Channels include SD Malaysia IG, FB and Tik Tok, SD Singapore FB, IG and USC FB, IG and any other accounts added
  • Community Management – Oversees all social media accounts, manages messages, responds to customers’ queries in a timely manner
  • Analyze – Stay up to date, explore potential trends and developments such as legal changes, new platforms and features
  • Multi-Lingual Copywriting (Bahasa, English) – Write strong, creative captions and templates for each post upon publishing contents
  • Any other lawful assignment required by higher management from time to time

Qualifications

  • Bachelor’s degree in marketing, Advertising or relevant field
  • Fresh graduates are welcome to apply, specialized in social media marketing
  • Knowledge of Google Analytics, Facebook Advertising, TikTok advertising is an advantage
  • Passion for social media
  • Highly creative with excellent analytical abilities
  • Multitasker, creative copy writing, understanding sales funnel
  • Good interpersonal and communication skills in both spoken and written English and Bahasa Malaysia; additional advantage if able to speak and write Mandarin
  • Pro-active / “can-do” attitude with the ability to deliver end results
  • Details

  • Seniority level : Executive
  • Employment type : Full-time
  • Job function : Marketing
  • Industries : Retail
  • #J-18808-Ljbffr

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    Social Media Executive • Petaling Jaya, Selangor, Malaysia

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