Marketing Associate

Our Journey

ShopBack began in 2014 as a late-night spark of inspiration between Henry and Joel — not just to build a Cashback platform, but to reimagine how brands and consumers connect. As former advertisers, they understood the limitations of traditional marketing, and saw an opportunity to deliver more value on both sides. That idea quickly turned into action, and the first prototype was built over a weekend with the other co‑founders. Today, ShopBack serves over 50 million users across 13 markets, partners with 20,000+ merchants, and powers over half a million transactions daily. We’re building The World’s Most Rewarding Way to Shop — and looking for bold, driven individuals to join us.

Your Adventure Ahead

• Develop, manage, and execute effective marketing strategies across multiple channels (CRM, website, ShopBack app, Paid initiatives, etc.) to drive commercial performance and user base growth
• Understand business performance deeply and utilize relevant data and analytics to improve on campaigns, channel strategies and user segmentation and targeting
• Engage and collaborate effectively with cross functional teams within the Local Team (Social Media, Business Development, Operations, Customer Service etc) as well as with the Regional Team (Business Development, CRM, Data, and Performance Marketing Team) to develop relevant marketing strategies
• Tackle complex business problems by converting raw data into actionable insights and next steps
• Keep abreast of industry and competitive trends to identify and develop innovative marketing campaigns

Essentials to Succeed

The role is based in Malaysia and is driving marketing for both Singapore and Malaysia markets.

ShopBackers' DNA

Grit - We tackle all challenges head‑on, working together to solve problems and achieve success.

Hunger - We value hard work, and having drive.

Speed - We move fast and have a bias for action, all to deliver maximum impact.

Impact - We focus on results, always aiming for the best possible outcomes and timelines.

Growth - We embrace a growth mindset, constantly striving to learn, improve, and excel in our roles.

Exclusively for ShopBackers

Career progression paths and opportunities to take on greater challenges that help you realise your ambitions.

Be part of a winning team on a journey to global scale.

Competitive compensation based on your performance.

Candid, open, and collaborative culture where feedback is valued, for everyone to grow and improve every day.

Work-From-Anywhere benefit to enable you to thrive personally and professionally.

ShopBack is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sexual orientation, national origin, age, disability, genetic information, veteran status, or any other protected status under applicable laws. Join our team and help us make a difference!

We are committed to protecting your data and ensuring fairness in our recruitment process. We may use automated tools, including AI, to help our team screen applications, match candidates to roles, generate interview notes, and review assessments. These tools assist our recruiters and interviewers and they do not make final hiring decisions. If an assessment is part of your process, we may (with your consent) capture screen activity and / or webcam images during the test to help verify test integrity. We do not use AI to infer your emotions or sensitive traits. We process personal data lawfully, securely, and transparently in line with applicable data‑protection laws and our commitment to fair employment. You can ask questions or exercise your rights including to request human review or to challenge an outcome by contacting

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