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General Manager Sales and Marketing
General Manager Sales and MarketingPrivate Advertiser • Kuala Lumpur, Kuala Lumpur, Malaysia
General Manager Sales and Marketing

General Manager Sales and Marketing

Private Advertiser • Kuala Lumpur, Kuala Lumpur, Malaysia
6 days ago
Job description

Leads student recruitment, marketing and branding activities to strengthen the university’s profile locally and internationally.

Required Qualifications

Education & Experience

  • Bachelor’s / Master’s degree in Marketing, Communications, Business Administration, or a related field
  • Minimum of 8–10 years of progressive marketing experience, preferably in higher education or complex organisations
  • Proven track record in developing and executing successful marketing strategies
  • Familiarity with the Malaysian education landscape and regulations is required

Technical Skills

  • Proficiency in digital marketing platforms, CRM systems, and analytics tools
  • Familiarity with SEO, content marketing, and advanced digital marketing techniques
  • Knowledge of Microsoft Office Suite, Adobe Creative Suite, and marketing automation software
  • Key Responsibilities

  • Develop and execute marketing and recruitment strategies
  • Build strong local and international student pipelines
  • Manage brand positioning and media communications
  • Cultivate partnerships with schools, agencies, and industry
  • Monitor market trends and adjust strategies accordingly
  • #J-18808-Ljbffr

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    Marketing Manager • Kuala Lumpur, Kuala Lumpur, Malaysia

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