Manager, Marketing

Company Description

Since 1972, Cement Industries of Malaysia Berhad (CIMA) has established itself as a key construction material partner in Malaysia and the regional market. With a proven track record in iconic infrastructure projects such as expressways, railroads, and integrated developments, CIMA demonstrates its relentless commitment to innovation and sustainability. As a wholly owned subsidiary of UEM Group, Malaysia’s leading engineering‑based conglomerate, CIMA plays a pivotal role in driving the nation’s infrastructure goals. The company offers a diverse range of cement and ready‑mix concrete products, including eco‑certified options, to cater to various market needs. CIMA’s operations emphasize quality, delivery, and technical partnership to provide customised solutions and superior products for its clients.

Role Description

This is a full‑time, on‑site role for a Manager, Marketing based in Petaling Jaya. The Manager, Marketing will oversee the development and execution of marketing strategies, campaigns, and initiatives. Responsibilities include market research, branding, content creation, and collaborating with sales and product teams to meet business goals. Additionally, the role involves managing digital marketing efforts, analysing metrics, and identifying opportunities to elevate brand presence and customer engagement.

Qualifications

• Strategic Marketing, Brand Development, and Campaign Management skills
• Digital Marketing, Social Media Strategy, and Analytics expertise
• Strong Communication, Content Creation, and Presentation skills
• Market Research and Data Analysis capabilities
• Team Leadership, Collaboration, and Project Management skills
• Proficiency in marketing tools, platforms, and software
• Bachelor’s degree in Marketing, Business Administration, or a related field
• Experience in the construction or manufacturing industry is an advantage

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