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Brand Strategy Manager
Brand Strategy ManagerHyred • Kuala Lumpur, Malaysia
Brand Strategy Manager

Brand Strategy Manager

Hyred • Kuala Lumpur, Malaysia
30+ days ago
Job description

About the client

Our client is a fast growing boutique brand & experience consulting company and work with clients across healthcare, real estate, and lifestyle sectors to reimagine how brands live across physical and digital environments.

They are lean, fast-moving, and entrepreneurial. What they're building isn't traditional and neither is this role.

The Role

They are seeking a Brand Strategist who blends rigor with imagination someone confident in frameworks but unafraid to break them. You'll lead the thinking behind branding, customer experience development, and place-making strategies across high-impact projects in Malaysia, such as hospital group rebrands and real estate experiential development.

This is an ideal role for someone mid-level who wants more ownership, more growth, and the rare opportunity to shape a business from the inside.

Key Responsibilities

  • Translate client's needs into clear brand, CX, and placemaking strategies
  • Conduct competitive audits, market research, stakeholder interviews, and personal development
  • Develop positioning, messaging, brand architecture and rollout plans
  • Work closely with visual designers to bring strategies to life through compelling narratives and creative briefs
  • Support execution planning brand guidelines, activation roadmaps, etc.
  • Collaborate with project managers to keep deliverables on track
  • Present strategic thinking to clients and internal teams confidently and clearly
  • Contribute to internal methodology development, toolkits, and IP
  • Mentor interns and potentially grow into a team leadership role

You Might Be a Fit If You. ..

  • Have 36 years experience in brand strategy, preferably in a creative or consulting agency
  • Have working knowledge of CX design market / consumer insights creative direction, and
  • content strategy
  • Think in systems, not silos you understand how brand intersects with business and experience
  • Are entrepreneurial excited to help build a consulting team and brand from scratch
  • Are comfortable with ambiguity and can move from concept to execution
  • Have excellent writing, presentation, and storytelling skills
  • Are grounded in research but never lose sight of impact
  • Are Malaysia-based (willing to be present on-ground for client engagements)
  • Are looking for a career-defining role, not just a stepping stone
  • What They Offer

  • High-ownership role with room to lead and shape the business
  • Fast exposure to high-level strategy work with major Malaysian brands
  • Freedom to create and influence internal tools, culture, and client methodology
  • Collaborative environment with design, innovation, and consulting talents
  • Option to grow into a permanent leadership position
  • Create a job alert for this search

    Brand Manager • Kuala Lumpur, Malaysia

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