Talent.com
Tidak lagi menerima permohonan
Trade Marketing Manager

Trade Marketing Manager

Addiction Pet FoodsSeri Kembangan, Selangor, Malaysia
5 hari lalu
Penerangan pekerjaan

About The Job

Role : Trade Marketing Manager - Individual Contributor

Set-up : Remote

About The Role

The Trade Marketing Manager plays a vital role in driving brand awareness, increasing sales, and supporting our retail and distribution partners across markets. You’ll partner closely with Sales, Brand, and E-commerce teams to plan and execute high-impact, data-driven trade initiatives—online and offline.

Key Result Areas (KRAs) & Responsibilities

Sales Collaboration & Alignment

  • Proactively liaise with Sales and E-commerce account managers across markets to align commercial and marketing plans.
  • Repurpose and localize brand assets for tactical and promotional use by channel / market.
  • Build and maintain a structured sales & promo calendar to ensure timely execution and visibility of activities.

Co-Marketing Campaign Development

  • Educate retailers / distributors on brand stories, new products, and campaigns; coordinate with the Brand Group as needed.
  • Support partners with omni-channel activation : in-store displays, social, websites, OOH, PR, events.
  • Co-create impactful campaigns and exclusive offers tailored to partner objectives to lift sell-in / sell-out.
  • Amplify brand content via partner platforms (blogs, features, PR) to increase reach and credibility.
  • Implement a tiered account management approach to nurture key partners and strengthen loyalty.

    • Online Marketing Management

  • Execute online tactical assets (banners, LPs, paid media) focused on engagement, conversion, and measurable ROI.
  • Conduct regular audits of partner and internal digital touchpoints; report insights and recommendations to the Digital Assets Manager.
  • Track asset and campaign performance vs. sales goals; drive continuous optimization using data and testing.

    • Ad Hoc

  • Perform other tasks as assigned, individually or as part of project squads / committees.

    • Education

  • Bachelor’s degree in Marketing, Business Administration, or a related field.

    • Work Experience

  • Proven experience in Trade Marketing or Channel / Customer Marketing (FMCG / consumer goods preferred), managing omni-channel activations with retailers and distributors across multiple markets.

    • Core Skills & Competencies

  • Strong commercial acumen; able to translate brand strategy into channel-ready promotions and toolkits.
  • Excellent stakeholder management and presentation skills; comfortable leading partner reviews.
  • Project management discipline : calendars, critical paths, budgets, and post-mortems.
  • Data-driven mindset : reads dashboards, identifies insights, and takes corrective action quickly.
  • Content localization and asset briefing skills (point-of-sale, digital, retail media).
  • Familiarity with retail media networks, marketplace tools, and e-commerce mechanics (e.g., vouchers, bundles, paid search / display).

    • AI Application & Digital Knowledge (Required)

  • Hands-on use of AI tools to speed up and improve work quality, such as :
  • Creative & Copy : ChatGPT for variant copy and localization; image tools for mockups / POC; AI-assisted video resizing / captioning.
  • Analytics & Reporting : GA4 / Looker Studio or equivalent for funnel tracking; AI-assisted analysis to summarize performance and surface insights.
  • Workflow Automation : Using AI / automation to build calendars, QA assets, generate checklists, and standardize partner sell-in decks.
  • Testing & Optimization : Setting up AI-aided A / B tests for headlines, thumbnails, and ad creatives; using predictive suggestions to improve CTR / ROAS.
  • Ability to write clear prompts and apply guardrails for brand tone, legal, and regulatory compliance.

    • Nice To Have

  • Experience with CRM / loyalty mechanics, trade spend optimization, or retail media planning.
  • Knowledge of marketplace operations (Shopee / Lazada / Amazon) and brand.com performance levers.

    • Success Metrics (first 6–12 Months)

  • On-time, in-full delivery of the sales & promo calendar across priority markets.
  • Incremental sell-out from co-marketing campaigns (e.g., lift in baseline, promo ROI, repeat rate).
  • Improved digital asset performance (CTR, CVR) through quarterly optimization loops.
  • Partner satisfaction and engagement scores; growth in tiered key accounts.
  • % of routine tasks automated or AI-assisted (time saved and error reduction).

    • Ways Of Working

  • Reports to : Senior Trade Marketing Manager
  • Works closely with : Sales, Brand Group, E-commerce, Digital Assets, Supply / Trade Ops.
  • Travel : May have occasional market and partner visits as required.

    • How To Apply

    Send your CV / portfolio to , and a brief note describing one trade campaign you led, including objectives, partner type, your role, results, and how you used AI at any step of the process.

    #J-18808-Ljbffr

    Buat amaran kerja untuk carian ini

    Marketing Manager • Seri Kembangan, Selangor, Malaysia

    Pekerjaan berkaitan
    • Dinaikkan pangkat
    Trade In-store Marketing Associate

    Trade In-store Marketing Associate

    MaxisKuala Lumpur, Kuala Lumpur, Malaysia
    Maxis Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia.Join or sign in to find your next job.Trade In-store Marketing Associate. Are you ready to get ahead in your career?.Why does this job...Tunjukkan lagiKemas kini terakhir: 7 hari yang lalu
    Marketing Manager (Beauty / Cosmetic Products)

    Marketing Manager (Beauty / Cosmetic Products)

    EPS ConsultantsPetaling Jaya, Selangor, MY
    Quick Apply
    International Cosmetics Company.Powerhouse, Bandar Utama Petaling Jaya.Support the development and execution of offline marketing initiatives and brand strategies aligned with company goals.Maintai...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    Marketing Manager- FMCG

    Marketing Manager- FMCG

    EPS ConsultantsShah Alam, Selangor, MY
    Quick Apply
    The Marketing Manager (ATL & Brand Building) will be responsible for planning, executing, and optimizing Above-the-Line (ATL) marketing strategies, including digital marketing, brand building, ...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    Marketing Manager (Global)

    Marketing Manager (Global)

    Nasty Holding Sdn BhdPetaling Jaya, Selangor, Malaysia
    We are a fast-growing consumer brand operating across Tier 1 & Tier 2 markets, with a strong focus on sell-in, sell-thru, and sell-out strategies. Our culture values smart execution, strong part...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    • Dinaikkan pangkat
    Head of Travel Marketing

    Head of Travel Marketing

    Highlight Travel & Tours Sdn BhdKlang City, Selangor, Malaysia
    Reporting directly to the Managing Director, this is an exciting and pivotal role as the Head of Travel Marketing at Highlight Travel & Tours Sdn Bhd. As a full‑time position based in Klang, Selango...Tunjukkan lagiKemas kini terakhir: 7 hari yang lalu
    • Dinaikkan pangkat
    Manager, Marketing

    Manager, Marketing

    Cement Industries of Malaysia Berhad (CIMA)Petaling Jaya, Selangor, Malaysia
    Since 1972, Cement Industries of Malaysia Berhad (CIMA) has established itself as a key construction material partner in Malaysia and the regional market. With a proven track record in iconic infras...Tunjukkan lagiKemas kini terakhir: 1 hari yang lalu
    Performance Marketing Manager

    Performance Marketing Manager

    SolarvestPetaling Jaya, Selangor, MY
    Quick Apply
    Develop and implement comprehensive performance marketing strategies to drive B2B customer acquisition, retention, increase conversion, and revenue growth. Manage all online and offline advertising ...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    • Dinaikkan pangkat
    Consumer Marketing Manager

    Consumer Marketing Manager

    NestléPetaling Jaya, Selangor, Malaysia
    Joining Nestlé means you are joining the largest Food and Beverage Company in the world.At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quali...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    • Dinaikkan pangkat
    Manager, Performance Marketing

    Manager, Performance Marketing

    WPP MediaKuala Lumpur, Kuala Lumpur, Malaysia
    WPP Media Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia.Be among the first 25 applicants.About WPP Media : WPP is the creative transformation company. We use the power of creativity to bu...Tunjukkan lagiKemas kini terakhir: 7 hari yang lalu
    • Dinaikkan pangkat
    Manager, PPC Marketing (Bangkok-based, relocation provided)

    Manager, PPC Marketing (Bangkok-based, relocation provided)

    AgodaKuala Lumpur, Kuala Lumpur, Malaysia
    Manager, PPC Marketing (Bangkok-based, relocation provided).Agoda Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia. Agoda is an online travel booking platform for accommodations, flights, a...Tunjukkan lagiKemas kini terakhir: 1 hari yang lalu
    • Dinaikkan pangkat
    Assistant Marketing Manager (Regional E-Commerce)

    Assistant Marketing Manager (Regional E-Commerce)

    APRILKlang City, Selangor, Malaysia
    Develop and execute a regional e-commerce strategy, formulate and implement a robust regional e-commerce strategy aligned with global sales objectives, focusing on maximizing online sales performan...Tunjukkan lagiKemas kini terakhir: 7 hari yang lalu
    • Dinaikkan pangkat
    E-Commerce Marketing Performance Manager

    E-Commerce Marketing Performance Manager

    ADAKuala Lumpur, Kuala Lumpur, Malaysia
    E-Commerce Marketing Performance Manager.Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia.ADA is a leading data and artificial intelligence (AI) company that designs and executes integrate...Tunjukkan lagiKemas kini terakhir: 1 hari yang lalu
    • Dinaikkan pangkat
    Marketing Manager

    Marketing Manager

    Quant Tech PiKuala Lumpur, Kuala Lumpur, Malaysia
    Quant Tech Pi, a quantitative trading firm based in Kuala Lumpur, Malaysia.Location : Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia. Quant Tech Pi is a quantitative trading firm that star...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    Brand Marketing Manager

    Brand Marketing Manager

    moomooKuala Lumpur, Federal Territory of Kuala Lumpur, MY
    Quick Apply
    Moomoo is more than just a global investment and trading platform—we’re a fast-growing force in the wealth-tech space, committed to transforming the way people invest. Since our founding in 2018, we...Tunjukkan lagiKemas kini terakhir: 27 hari yang lalu
    • Dinaikkan pangkat
    Senior Executive, Brand & Trade Marketing

    Senior Executive, Brand & Trade Marketing

    Guardian Health and Beauty Sdn BhdPetaling Jaya, Selangor, Malaysia
    Senior Executive, Brand & Trade Marketing.Is this your next challenge in Brand & Trade Marketing?.Business Partnership Support : Assist in acting as the marketing business partner for the Beauty dep...Tunjukkan lagiKemas kini terakhir: 1 hari yang lalu
    Manager- Sales FMCG Baking

    Manager- Sales FMCG Baking

    Two95 International Inc.Seri Kembangan, Selangor, MY
    Quick Apply
    Analyzing internal sell in data (Modern Trade, Distributors and General Trade) and.Spearhead and champion new product development. Responsible to deliver key brands KPI in terms of sales target, mar...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    Marketing Manager, Food & Beverage (RM6K - RM8K)

    Marketing Manager, Food & Beverage (RM6K - RM8K)

    Hunters International Sdn BhdKuala Lumpur, Malaysia
    We're Hiring : Marketing Manager, Food & Beverage!.Our client is a well-established specialty bakery in Indonesia.They are expanding their operations in Malaysia and looking to hire a Marketing Head...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    Global Marketing Manager

    Global Marketing Manager

    MR DIYSeri Kembangan, Selangor, Malaysia
    Quick Apply
    At MR DIY International, we're more than a global home improvement brand, we're a catalyst for ambitious talent&...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu