Digital Marketing Specialist

Digital Marketing Specialist – NTT DATA, Inc.

NTT DATA is looking for a Digital Marketing Specialist to join our APAC marketing team to manage campaigns and events for the Australia & New Zealand region. The role focuses on executing integrated campaigns, managing the lead lifecycle, and elevating NTT DATA’s presence across digital channels.

Responsibilities

• Execute integrated digital marketing campaigns across brand, GTM, Sales, Partner, and BDR initiatives.
• Manage end‑to‑end lead lifecycle, including capture, scoring, nurturing, and handoff to Sales.
• Own social media strategy and execution across platforms (LinkedIn, X, etc.), ensuring alignment with brand and campaign objectives.
• Develop and optimize paid media campaigns (search, display, social) to drive demand and pipeline growth.
• Monitor and report on campaign performance metrics, providing actionable insights for continuous improvement.
• Collaborate with internal teams (Sales, ABM, Alliances) to ensure digital initiatives support account priorities and business goals.
• Maintain and update marketing automation workflows and CRM integrations for lead management.
• Ensure compliance with data privacy regulations and corporate brand standards in all digital activities.

Qualifications

Workplace Type

Full‑time

Equal Opportunity Employer

NTT DATA is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, colour, gender, sexual orientation, religion, nationality, disability, pregnancy, marital status, veteran status, or any other protected category.

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