Group Brand Manager (Nutrition, IMF)

Group Brand Manager (Nutrition, IMF) page is loaded## Group Brand Manager (Nutrition, IMF)locations : Malaysia >

Selangor : Imazium, No. 8, Jalan SS 21 / 37time type : Full timeposted on : Posted 30+ Days Agojob requisition id : ##

• JOB DESCRIPTION :
• As a
• Group Brand
• Manager – Nutrition
• , you will lead the strategic marketing efforts for assigned products, driving growth through effective campaign execution, cross-functional collaboration, and market analysis. You will play a key role in launching new products, optimizing performance, and ensuring alignment with both consumer and healthcare professional (HCP) expectations.
• What You’ll Do
• Lead product marketing activities including development, localization, pricing, and launch strategies.
• Execute consumer and trade campaigns (ATL & BTL) and monitor market share and sales performance.
• Utilize CRM and digital tools to identify market opportunities and consumer insights.
• Develop and implement marketing objectives and strategies for assigned products.
• Collaborate with cross-functional teams (sales, medical, regulatory, trade marketing, training, market research, finance, logistics, and external agencies) to ensure timely execution and KPI tracking.
• Prepare monthly sales forecasts and quarterly marketing budgets; monitor performance and adapt plans accordingly.
• Support product training and develop detailing materials for sales teams.
• Analyze product performance and customer feedback to drive innovation and improvements.
• Uphold ethical marketing practices and ensure compliance with Abbott’s Code of Ethics.
• Required Qualifications
• University degree in Business / Marketing, Mass Communication, Nutrition / Dietetics, or a related science field.
• 3–5 years of experience in nutrition or medical / OTC consumer marketing within healthcare or FMCG (pharmacy channel focus).
• Familiarity with ethical / HCP marketing is an advantage.
• Ability to multitask and operate in a regulated environment.
• The base pay for this position is
• N / AIn specific locations, the pay range may vary from the range posted.##
• JOB FAMILY :
• Product Management##
• DIVISION :
• ANI International Nutrition##
• LOCATION :
• Malaysia >

Selangor : Imazium, No. 8, Jalan SS 21 / 37##

Selangor : Imazium, No. 8, Jalan SS 21 / 37time type : Full timeposted on : Posted 30+ Days Agolocations : Malaysia >

Selangor : Imazium, No. 8, Jalan SS 21 / 37time type : Full timeposted on : Posted 30+ Days Ago

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