AVP, Credit Card & Personal Loan Product Development
Manage and grow the product’s partnership tie up with the bank with primary objectives to grow customer base, improved product usage, product profitability through relevant product features & benefits and working closely with all stake holders.
Key Responsibilities
Role requires regular interaction with partners, operations, credit policy and credit processing hub to monitor and drive cards & loans performance to achieve the goals.
Supporting the above, the role’s functions include the following :
Product / Proposition Development
Manage and explore new partnership tie up with the bank for existing products by preparing the necessary paperwork and involved in gathering required information from relevant stakeholders like IS, Operations etc
Process Development
Review areas for new process development to cater for new business initiatives or assist in improving existing processes that support the business
Provide the necessary reporting from the perspective of performance of campaigns or initiatives and to track and report overall products health across the Bank
Campaign Management
Lead in the development of campaigns which includes working with the relevant advertising agencies to obtain the necessary marketing materials.
Market Awareness
Understand the market environment and impact of competitors’ action plans.
To assist the changes in regulatory, monetary and economic environment to the business
Seniority Level
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Personal Loan Credit • Kuala Lumpur, Kuala Lumpur, Malaysia