Senior Account Executive (FMCG)

Join to apply for the Senior Account Executive (FMCG) role at NASTY Worldwide .

About NASTY Holding

NASTY Holding is a Malaysian-born global group creating and scaling modern consumer brands across FMCG, beverages, fashion, cosmetics, and lifestyle . We blend creativity, culture, and commerce to build brands that people love—bold in energy, design, and taste. From Kuala Lumpur to Dubai and South Africa , we bring together brand storytelling, product innovation, and sharp business execution.

The Role

We’re looking for a Senior Account Executive to support our market / product launches, campaigns, and route‑to‑market activations. You will serve as the connector between client, internal teams, and execution, managing requests, building launch plans, and ensuring GTM activities move from idea to shelf seamlessly.

What You’ll Do

• Client & Project Management : Act as the main contact point for distributors, partners, and internal stakeholders; manage marketing and GTM briefs from concept to delivery; coordinate approvals, timelines, and follow‑ups; ensure every execution aligns with brand and business objectives.
• Go‑to‑Market & Route‑to‑Market Support : Translate GTM strategy into actionable plans; work closely with sales, logistics, and marketing to support market entry, distribution setup, and launch activation; track GTM performance, availability, and offtake; support trade marketing and retail programs for on‑shelf execution.
• Internal Team Coordination : Collaborate with designers, digital marketers, KOL, and production teams; ensure marketing assets (POSM, visuals, digital content) are aligned and delivered on time; sync marketing rollouts with stock flow via supply chain and logistics.
• Sales & Market Activation : Support sales and BD teams to achieve off‑take targets and retail visibility; plan and coordinate sampling, trade promotions, and retail activities; gather market feedback and propose improvements for future GTM waves.

Who You Are

Why Join NASTY

Location : Kuala Lumpur, Malaysia

Employment type : Full‑time

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