Overview :
We are hiring a Brand / Product Manager to lead strategic initiatives across a portfolio of consumer goods in the home care categories. This is a key role within a prominent organization in the FMCG industry, ideal for someone passionate about brand building and market growth.
Key Responsibilities :
- Plan and implement brand strategies aimed at strengthening brand recognition and increasing sales performance.
- Analyze consumer behavior and market trends to shape brand positioning and campaign strategies.
- Oversee the entire product lifecycle—from ideation and development to packaging, pricing, and marketing promotions.
- Collaborate with internal teams such as marketing, product development, and manufacturing to ensure consistent brand execution.
- Evaluate brand performance using data and analytics, making informed adjustments to enhance effectiveness.
- Serve as a brand representative at industry events, exhibitions, and business engagements.
- Support a team culture of ongoing learning and staying current with market best practices.
- Take on additional responsibilities as needed to support team goals.
Requirements
Minimum 5 years of experience managing brands in FMCG, home, or personal care sectors.Proven success in executing brand strategies that have delivered measurable growth.Strong grasp of market dynamics, consumer insights, and competitive positioning.Excellent communication and stakeholder management skills.Analytical mindset with the ability to draw conclusions from performance data.Innovative thinker capable of driving creative marketing initiatives.Bachelor’s degree in Marketing, Business, or a related discipline.Benefits
Attractive compensation and full health coverage.Professional development through learning and upskilling programs.Flexible work options to support personal and professional balance.Team engagement through sports and wellness activities.