EDM Marketing + Flair in Writing =) If you are a foreigner looking to start a career in Malays[...]

Overview

Kexxel Group Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Role Description

This position allows you to develop deep knowledge of a wide range of industries and market sectors both in Malaysia and abroad. Your main objective will be to promote Kexxel Group's events to senior level decision-makers in major organizations throughout Asia & the Middle East.

How? By unleashing your writing creativity using various channels such as email campaigns and digital marketing.

Responsibilities

• Creating Campaigns

Design and implement direct email marketing campaigns. Create compelling copy, subject lines and designing email templates. Copy-writing and proofing for all marketing materials.

Throughout the course of an email marketing campaign, you will manage email lists for the campaigns and create an ongoing schedule of content. Identify any deliverability issues, monitor performance and make adjustments accordingly.

After each email marketing campaign, you will generate and analyze data from the campaign in order to identify strengths and weaknesses. Analytics will be used to better optimize future email marketing campaigns.

Create a lead generation strategy and increase email list. Respond promptly to customer inquiries and follow up on customer interaction.

Qualifications

Requirements

About the Company

Kexxel Group pioneers corporate events in both live and virtual spaces, providing knowledge-sharing platforms for global professionals to meet, learn, and network. We deliver top-tier learning opportunities through corporate training and business conferences. Our goal is to facilitate professional growth and development for individuals and organizations worldwide.

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