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Senior UX Researcher
Senior UX ResearcherDKSH • Kuala Lumpur, Kuala Lumpur, Malaysia
Senior UX Researcher

Senior UX Researcher

DKSH • Kuala Lumpur, Kuala Lumpur, Malaysia
14 days ago
Job description

Senior UX Researcher – DKSH

Job Summary As a Senior UX Researcher, you will play a pivotal role in enhancing user experiences, enabling product discovery, and uncovering new opportunities to solve problems across our digital platforms. Your key focus will be to drive innovation and optimization through AI, automation, and advanced discovery practices while immersing in product discovery work. You will conduct in‑depth research to understand user behavior, preferences, and pain points, translating insights into actionable strategies that inform product usability, satisfaction, and business direction. You will facilitate workshops, support cross‑functional discovery initiatives, and work closely with technical counterparts to embed innovation and foster a culture of experimentation.

General Responsibilities

  • Conduct user research through interviews, surveys, usability testing, analytics, and ethnographic methods.
  • Analyze findings to identify trends, patterns, and opportunities for product and user experience improvement.
  • Lead research and discovery initiatives exploring AI, automation, and new methods to optimize digital product design and strategy.
  • Facilitate product and strategy discovery workshops such as Design Thinking, Sprints, and innovation labs to generate solutions aligned with user needs and business goals.
  • Develop user personas, journey maps, and other artefacts that inform design and drive empathy across teams.
  • Translate research into UX strategies and roadmaps, prioritizing features and enhancements based on user and business impact.
  • Advocate for user‑centred decision‑making throughout the product lifecycle, ensuring evidence‑based design and innovation adoption.
  • Continuously evaluate and iterate UX solutions using usability testing, A / B testing, and data‑driven validation.
  • Contribute to overall UI / UX governance and evangelise the UX and innovation mindset across Digital & IT and Business stakeholders.

Leadership Responsibilities

  • Work closely with digital technical counterparts to identify opportunities where AI and technology can transform ways of working and support an innovation culture.
  • Influence cross‑functional collaboration by facilitating discovery and innovation workshops across teams.
  • Champion innovation and user‑centric practices, acting as a senior advisor to stakeholders and product teams.
  • Influence opinions and decisions when working closely with internal and external stakeholders, and with Digital and IT teams.
  • Functional Skills and Knowledge

  • Strong proficiency in Agile tools, product analytics, and process.
  • Strong proficiency in qualitative and quantitative research methodologies.
  • Solid understanding of product discovery tools and methods (Design Thinking, Human‑Centred Design, Design Sprints).
  • Experience with UX design tools (Figma, Adobe XD, Sketch).
  • Familiarity with emerging technologies, particularly AI and data‑driven design approaches.
  • Ability to design and facilitate product and strategy discovery processes.
  • Strong analytical and synthesis skills for complex data and insights.
  • Skilled in developing personas, journey maps, and UX artefacts.
  • Ability to bridge functional and technical perspectives, working effectively with technical counterparts.
  • Strategic mindset with a hands‑on approach to execution.
  • Knowledge of accessibility best practices and inclusive design principles.
  • Experience working in Agile environments.
  • Soft Skills

  • Curious, innovative, and eager to explore new technologies and methodologies.
  • Strong facilitation skills for workshops and cross‑functional collaboration.
  • Excellent communication and storytelling skills for influencing stakeholders.
  • High adaptability and flexibility in fast‑moving environments.
  • Strong time management and prioritization skills.
  • High attention to detail and ability to work under pressure.
  • Strong stakeholder management and collaboration mindset.
  • Ability to work well in a fast‑moving environment.
  • Performs well under pressure.
  • Education

    Bachelor’s degree in business administration, computer science or IT.

    Work Experience

    A minimum of 7 years working in UX‑related roles, research, or product discovery roles in digital or technology‑driven organizations.

    Seniority Level

    Associate

    Employment Type

    Full‑time

    Job Function

    Information Technology

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