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Regional Integrated Campaign Specialist
Regional Integrated Campaign SpecialistFedEx Group • Bayan Lepas, Penang, Malaysia
Regional Integrated Campaign Specialist

Regional Integrated Campaign Specialist

FedEx Group • Bayan Lepas, Penang, Malaysia
5 hours ago
Job description

Who we are

At FedEx, moving the world doesn’t only mean delivering for our customers around the globe. Moving the world is also about creating what’s next. We are Team FedEx and we are 500,000+ people strong around the world. The work we all do comes down to one purpose : to provide our customers with outstanding experiences as we connect the world to what’s next.

This isn’t a place to get just a job. Here, you get a career for life. It’s a place to enjoy constant change, growth, and progress in your career. Our willingness to innovate and transform is what keeps us at the forefront of our industry. With curiosity, inventiveness, and entrepreneurial spirit, we keep finding new and better ways to deliver results – for our customers, for our people and for the planet.

Here, you will have the flexibility and empowerment to reimagine the new, spread your wings and see your impact. By doing so, we are motivated to be better together. And together, we will continue to drive and deliver excellence.

Our Values

We take pride in being a people-first company, where our employees feel safe, valued and respected. Our culture values empower us to deliver great results.

With one FedEx culture, we :

Take care of each other | Commit to do good | Own outstanding | Drive business results | Create what’s next

Awards

  • FedEx has consistently ranked among the top 20 in the “World’s Most Admired Companies” report, published in FORTUNE magazine, since 2001
  • Ethisphere named FedEx as one of World’s Most Ethical Companies® in 2023

Job Summary

As a senior marketing analyst, you will drive strategic collaborations and revenue growth for FedEx in Asia Pacific, with a focus on freight forwarding, logistics, and e-commerce shipping integrations. Your role centers on cultivating technology partnerships that enable seamless customer‑direct account linkages, identifying mutual growth opportunities, and mitigating integration risks. Partnering with regional teams, technology ecosystems, and senior leadership, you will deliver actionable insights and compelling narratives to expand accounts, foster joint marketing initiatives, and accelerate business expansion in a dynamic APAC landscape.

What you will do :

  • Develop partnership strategies and action plans for APAC, aligned with revenue goals in freight forwarding, logistics, and e‑commerce shipping tech
  • Gather and analyze ecosystem data, trends, and integration insights to pinpoint opportunities and risks across competitive, customer, and tech landscapes
  • Apply qualitative and quantitative methods to convert data into actionable recommendations for joint ventures and co‑marketing.
  • Work closely and collaborate with various teams across Asia Pacific region and headquarters to conduct market analysis.
  • Prepare and deliver presentations to Senior Management and regional / functional management to drive business strategy discussions.
  • Lead and prepare APAC business update presentation to corporate executive management to communicate the strategic plan and business development of the region
  • Will be responsible to lead offline and online integrated campaigns, across APAC
  • You will be a great fit if you :

  • Hold a Bachelor’s Degree in Business Administration, Supply Chain Management, Marketing Information Technology, or a related discipline.
  • Have a strong command of English, both written and spoken.
  • Possess at least 5 years of experience in business development, strategic partnerships, or account management within the logistics, e‑commerce, or shipping technology sectors, with proven APAC regional exposure.
  • Demonstrate hands‑on experience in growing revenue through technology integrations, joint marketing campaigns, or ecosystem partnerships.
  • Familiarity with event planning, co‑marketing strategies
  • Experience in regional consultancy projects would be an advantage.
  • Demonstrate strong business acumen, excellent organizational skills, and a keen numerical sense in a fast‑paced environment.
  • Are highly analytical and detail oriented.
  • Are proficient in MS Excel and PowerPoint.
  • What you can expect

  • Attractive remuneration package includes :
  • Contractual Bonus
  • Tuition Assistance
  • Spread your wings and take ownership of your career with opportunities to advance through internal promotions, job rotations, training and leadership programs and cross‑functional projects.
  • Complimentary 24 / 7 access to our learning platforms to support you in becoming who you want to be.
  • Work‑life balance programs including hybrid work arrangement : WFH (work from home) and office.
  • Health & wellness, employee assistance, and rewards and recognition programs
  • Special employee discounts on shipping, travel, and more
  • Our Commitment to Equal Opportunities

    Our greatest asset at FedEx is our people. We are committed to building a diverse, equitable and inclusive workforce, and offer equal opportunities, fairness and respect to all regardless of who you are. We encourage you to apply even if you feel your experience does not align with all the aspects in the job description as you could be exactly who we need for this or another opportunity.

    We do not tolerate discrimination or harassment based on race, color, ethnicity, national origin, religion, sex, age, genetic information, citizenship, disability, marital status, pregnancy, sexual orientation, gender identity, gender expression, veteran status or any other characteristic protected under national, state or local laws. We will reasonably accommodate team members and third parties with physical and mental disabilities.

    Interested to join Team FedEx?

    Everyone at FedEx has a part to play. It’s about coming up with smart solutions, remaining resilient in the face of setbacks, and going above and beyond to get the job done. And whether you’re a business leader or delivery driver, you’ll be empowered to take responsibility and overcome each challenge in your own way.

    FedEx was built on a philosophy that puts people first, one we take seriously. We are an equal opportunity / affirmative action employer and we are committed to a diverse, equitable, and inclusive workforce in which we enforce fair treatment, and provide growth opportunities for everyone.

    All qualified applicants will receive consideration for employment regardless of age, race, color, national origin, genetics, religion, gender, marital status, pregnancy (including childbirth or a related medical condition), physical or mental disability, or any other characteristic protected by applicable laws, regulations, and ordinances.

    Our Company

    FedEx is one of the world's largest express transportation companies and has consistently been selected as one of the top 10 World’s Most Admired Companies by "Fortune" magazine. Every day FedEx delivers for its customers with transportation and business solutions, serving more than 220 countries and territories around the globe. We can serve this global network due to our outstanding team of FedEx team members, who are tasked with making every FedEx experience outstanding.

    Our Philosophy

    The People-Service-Profit philosophy (P‑S‑P) describes the principles that govern every FedEx decision, policy, or activity. FedEx takes care of our people; they, in turn, deliver the impeccable service demanded by our customers, who reward us with the profitability necessary to secure our future. The essential element in making the People-Service-Profit philosophy such a positive force for the company is where we close the circle, and return these profits back into the business, and invest back in our people. Our success in the industry is attributed to our people. Through our P‑S‑P philosophy, we have a work environment that encourages team members to be innovative in delivering the highest possible quality of service to our customers. We care for their well‑being, and value their contributions to the company.

    Our Culture

    Our culture is important for many reasons, and we intentionally bring it to life through our behaviors, actions, and activities in every part of the world. The FedEx culture and values have been a cornerstone of our success and growth since we began in the early 1970’s. While other companies can copy our systems, infrastructure, and processes, our culture makes us unique and is often a differentiating factor as we compete and grow in today’s global marketplace.

    #J-18808-Ljbffr

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    Regional Specialist • Bayan Lepas, Penang, Malaysia

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