Creative Strategist

About the Role

We are looking for a highly creative, strategic, and culturally attuned  Creative Strategist  to lead the development of breakthrough ideas, campaigns, and content that elevate our brand and drive business impact. This role sits at the intersection of  creative strategy, design execution, and trend intelligence , making it ideal for someone who understands both the big idea  and  the production behind it.

You will conceptualise campaign directions, lead creative strategy across digital channels, identify emerging creative trends, and translate insights into high-performing video, social content, and digital ads. If you’re equal parts strategist and creator, this role is built for you.

Key Responsibilities :

Creative Strategy & Concept Development

• Lead the ideation and development of creative concepts, campaign themes, taglines, and storytelling directions.
• Translate marketing objectives into strong creative strategies that resonate with digital audiences.
• Build brand narratives and messaging frameworks to support performance marketing, social, product launches, and content pushes.
• Collaborate with marketing, product, and design teams to ensure unified creative direction across all touchpoints.

Trend Listening & Creative Intelligence

Hands-On Creative Production

Campaign + Cross-Functional Collaboration

Requirements

Bonus Skills

Benefits

Why Join 123RF?

At 123RF, you will be part of a global creative powerhouse that serves millions of users worldwide. We are shaping the future of stock content and AI-driven creativity and you will play a key role in driving that transformation. You will work with talented marketers, designers, creators, and product innovators who are passionate about pushing boundaries and delivering world-class experiences.  If you are excited about shaping what the future of digital creativity looks like, you will thrive here.

Work Culture

At 123RF, we promote a high-performance culture that values innovation, collaboration, and continuous learning. Employees are encouraged to contribute ideas and drive improvements across all functions. We offer a dynamic work environment, career development opportunities, and a competitive remuneration package.

Equal Opportunity

123RF is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.