Redistribution Program ManagerMichelin • Petaling Jaya, Selangor, Malaysia
Redistribution Program Manager
Michelin • Petaling Jaya, Selangor, Malaysia
8 days ago
Job descriptionWork with Pricer, Tyreplus, BMLs and sales team to build annual CTC and monthly CTC to maximize the sales opportunity while ensuring business sustainability. Identify and work with sales team to recruit new channel partners in line with the Region orientations. Follow WS and AD NPS feedback, contributing to identify actions to improve it. Plan and forecast the distribution investment budget for all channels. Serve as the “voice of the channel” internally – championing partner needs and translating strategy into execution with sales. Be responsible for the ongoing development of partner programs and take corrective action where necessary. Propose and manage the distribution investment budget to optimize return on spend. Oversee the work on the AD Rebates / Registration done by Sales admins. Work with CES, Regional Distribution team and Sales team to plan and implement WS / AD trainings to improve product knowledge, partner business skills and network effectiveness. Manage tasks related to AD rebates and performance reporting. Regularly conduct and steer with WS selected partners through business reviews, updates, and make corrective action as appropriate. Develop, promote and valorize Why Michelin with selected partners and sales forces. Have a growth mindset. Skills to work cross-functionally and influence the key stakeholders internally and externally. 5–10 years’ experience in channel management, distribution strategy, or commercial execution (preferably in automotive or FMCG). Strong commercial acumen and hands‑on experience with channel partners or dealer networks. Confident in analyzing sales data and market trends to make tactical decisions. Ability to drive execution and influence cross-functional teams. Mandarin speaking is a must.
Redistribution Program Manager
Mission : To lead and manage the strategy of the WS (Wholesale) channel and its Associate Dealers (AD) network, ensuring sustainable business growth, efficient channel execution by working with the sales team, and alignment with regional strategies by working with the regional distribution team. This role will also work closely with the Tyreplus team to adopt a comprehensive approach to growing the distribution network across the country when building the annual CTC.
Key Responsibilities
Territory & Market Analysis
- Establish a territory diagnostic and identify key trends in market, sales potential, and performance gaps.
- Validate and implement the territory’s selected partners and work with the sales team to develop a key account planning with selected partners.
Strategy & Planning
Program Management & Operation
Capability Building & Performance
Candidate Profile
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Program Manager • Petaling Jaya, Selangor, Malaysia
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