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Marketing and User Development Associate

FastLaneRecruitKuala Lumpur, Kuala Lumpur, Malaysia

30+ days ago

Job description

Marketing and User Development Associate

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Marketing and User Development Associate

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We are seeking a Marketing and User Development Associate to join our Hong Kong based client. This is a unique opportunity to play a foundational role in shaping the culture of F&B mobile application start-up.

Key Responsibilities :

Marketing & Brand Development

Build and manage social media channels to strengthen brand presence and user engagement
Cultivate partnerships with KOLs (Key Opinion Leaders), venues, and industry stakeholders to boost visibility and outreach.

Product & User Experience

Partner with Product Manager and development team to shape a product that resonates with users.

Gather and interpret user feedback to recommend product improvements and prioritize new features.

User Growth & Community Building

Develop and execute user acquisition strategies to grow a vibrant, engaged community.

Launch value-added initiatives to foster user loyalty and advocacy.

Contribute to regional expansion efforts, including Hong Kong, the Greater Bay Area, South Korea, Taiwan, and Japan.

Operations & Cross-Functional Support

Coordinate with internal teams to ensure smooth execution of tasks and projects

Identify operational bottlenecks and propose effective solutions.

Projects

Support branding initiatives including naming, logo ideation and Ai- assisted projects.

Conduct market research and assist with focus group planning and execution.

Requirements :

1-2 years of relevant experience in marketing, product development or user engagement preferred.

Excellent communication and interpersonal skills with a collaborative mindset.

Comfortable working in a fast-moving start-up environment and handling a wide range of tasks.

Fluent in English and Putonghua; proficiency in Cantonese and / or other Asian languages is a plus.

Benefits :

Be a part of innovative, mission driven start-up at pivotal stage of growth

Work in a collaborative and supportive team environment.

Gain hands-on experience across departments with significant room for professional growth.

Contribute directly to shaping a product thats redefining the F&B experience in Asia.

Seniority level

Not Applicable

Employment type

Full-time

Job function

Other

Industries

Human Resources Services

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Marketing Associate • Kuala Lumpur, Kuala Lumpur, Malaysia