Performance Marketing Strategist

About You

You're both data-driven and creative, equally confident in analyzing campaign results and creating content that resonates. You can switch between Bahasa Malaysia and English naturally, adapting your tone for different audiences.

You understand how to attract the right audience, keep them engaged, and guide them toward action, whether it's through a landing page, a blog, an email, or an ad.

About the Role

As our

Performance Marketing & Content Specialist

, you'll be responsible for growing EasyStore's reach and generating quality leads through a combination of performance marketing and content creation.

You'll manage campaigns on platforms like Meta, Google, and LinkedIn while developing content that speaks to our target audiences.

Your work will connect awareness to action, using the right channels, the right message, and the right timing.

Your Responsibilities

• Drive lead generation

by planning, launching, and optimizing paid campaigns on Meta, Google, LinkedIn, and other relevant platforms.

in both Bahasa Malaysia and English for landing pages, blogs, email campaigns, social media, and digital ads.

for different channels and audience segments while maintaining a consistent EasyStore brand voice.

to develop creatives, visuals, and other campaign assets that support marketing objectives.

with a strong focus on demand generation and measurable results.

across multiple formats to maximize reach, engagement, and impact.

by working closely with product, marketing, and merchant success teams.