Advertising and Promotion Executive (Shopping Malls)

Client Background :

Advance their retail properties business based on the concept of "Growing Together," with the aim of providing facilities that go beyond just the sale of products by providing an enriching time.

Our client is a large-scale mixed-use development project in the Kuala Lumpur city center. Comprising mainly of retail, office, residence and hotel. Their mall has been open in 2021.

Industry : Retail Property

Location : Kuala Lumpur

Headcount : 1

Tenure : Permanent

Remuneration : RM3,500 – RM4,500

Responsibilities :

• Execute annual advertising and event management.
• Monitor and execute social networking communications such as Facebook, Instagram, WeChat, etc.
• Coordinate with advertising and event management agencies for the development of annual advertising and promotions plan in accordance with corporate and brand image.
• Coordinate and work closely with tenants to ensure successful execution of campaigns, promotions, and events.
• Coordinate, communicate and work closely with other departments / unit to ensure smooth execution of advertising and promotions activities.
• Monitor the production, delivery and installation of advertising and promotions collaterals in support of project deadlines.
• Manage, monitor, and update all digital marketing communication channels, ensuring accurate and current information.
• Explore, propose, and secure strategic partners for joint promotions.
• Explore, propose, and secure sponsorships that will further enhance the comfort, convenience, ambience, and service level for customers.
• Manage promotion booths / space by way of planning and securing complementing brands and products in accordance with the business model, corporate branding, and thematic efforts.
• Review effectiveness of advertising and promotions activities and identify gaps for improvement.
• Explore and propose the most optimum loyalty program that supports the business model and provides added value to customers.
• Constantly keep abreast of the latest advertising and promotion trends, digital innovations and other communication channels and propose appropriately for further enhancement of advertising and promotions efforts in accordance with corporate and brand image.
• Perform and execute any other duties assigned by your superior that may be deemed appropriate to this role.

Requirements :

Note : We are an equal opportunities employer and welcome applications from qualified candidates of all backgrounds.

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