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Regional Marketing Manager, Laundry

Regional Marketing Manager, Laundry

Electrolux ProfessionalMalaysia
4 days ago
Job description

Join Electrolux Professional Group - as

REGIONAL MARKETING MANAGER, LAUNDRY

ABOUT THE JOB

We are looking for dynamic Regional Marketing Manager, Laundry based in Malaysia, who will be responsible for driving and executing regional marketing strategies across APAC (excluding Japan and Korea), managing product launches, campaigns, and brand visibility. The role involves close collaboration with sales, central marketing, and global teams to ensure alignment, while overseeing digital, promotional, and communication activities to support business growth.

ABOUT YOUR TASKS :

  • Adapt, coordinate and implement on regional level the Sector Marketing strategies;
  • Execute product launches keeping focus on timing and process
  • Manage the local marketing budget;
  • Within the Region, develop all marketing, advertising and promotional activities
  • Define and implement all market relevant communication tools, such as literature, trade marketing / promotions, exhibitions, events, PR and digital activities
  • Closely follow-up campaigns’ effects, customers' reactions and sales results; report back to respective functional Marketing Heads in Central Marketing
  • Manage web marketing and social network activities being strongly aligned with Group and Sector Guidelines
  • Support the Head of Sales on defining and managing the pricing activities throughout the different sales channels
  • Spread and build awareness of Electrolux Professional brand within the Region (all APAC excluded Japan and Korea), support on implementing the Sector Brand Strategy for different channels (Electrolux Professional and specialty brands)
  • Cooperate with Business Units, Central Marketing and with global marketing network

ABOUT YOU

  • Minimum 3 years of experience in Marketing;
  • Academic or Master's degree in Marketing or Communications;
  • A customer oriented mindset
  • Strong understanding of market dynamics and requirements
  • A sales and marketing mind and creative problem-solving attitude
  • Proven ability to develop all marketing communication activities
  • Previous experience in event coordination
  • Media and promotional sales, Internet sales, new media and sales training experience. Strong analytical skills and structured approach
  • Strong cost control attitude
  • Exemplary listening skills and the ability to understand and articulate clients' needs
  • Proven ability to plan, prioritize and organize effectively
  • Excellent presentation, public speaking skills, verbal and written communication skills
  • Flexibility and ability to work on several tasks at the same time meeting tight deadlines
  • Previous experience in CRM (ideally SalesForce)
  • Ability to work in a multicultural / multinational team
  • Experience in B2B markets
  • Excellent command of English (Chinese language is an advantage)

    • REQUIRED COMPETENCES

  • Customer Obsessed - you are focused on delivering value to the customers, both internal and external
  • Trustworthy – you are accountable and deliver on your commitments. You welcome healthy debates and honest conversations. You are honest - especially about your mistakes and learn from your setbacks. You collaborate and enable others to deliver.
  • Bold - You take action to deliver better outcome. You seek diversity and inclusion by actively pursuing diverse perspectives and creating an inclusive environment. You bring new ideas to the table and take risks with confidence, supporting courageous decision-making that inspires progress and growth.
  • Sustainable – You consider the growth and development of our people to be as important as preserving our environment and take decisions that reflect our effort to build a better future. You always act ethically.

    • ABOUT OUR BENEFITS :

  • Fair compensation and benefits package in line with the market
  • Flexible hybrid workplaces that include remote and in-office roles
  • Room to express your potential, develop and strengthen your competences
  • Continuous learning opportunities
  • Diversified, multi-cultural environment
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    Marketing Manager • Malaysia