Overview
Senior Executive - Marketing Communications at B. Braun Group. Are you passionate about Digital Marketing in Medical Devices? This opportunity could be for you. Join B. Braun, a leader in the medical devices industry, to plan and manage digital marketing campaigns across channels to build brand presence, optimize user experience, and drive lead generation.
Responsibilities
- Plan, execute, and manage all digital marketing campaigns across channels, including Search Engine Marketing (SEM), Search Engine Optimization (SEO), digital event marketing, email marketing, and social media.
- Establish and execute digital marketing strategies to build company branding.
- Collaborate with marketers and stakeholders to maintain B. Braun’s digital presence and ensure consistent brand messaging across social channels.
- Identify, analyze, and measure trends and content performance; optimize user experience.
- Create and maintain an editorial calendar to deliver targeted content.
- Drive the Lead-to-Order framework and maintain lead generation and conversion in all digital campaigns.
- Manage digital platforms related to Aesculap Academy events (e.g., Articulate, Webinar).
- Support regional, national, and Aesculap Academy physical events to improve customer experience and engagement when needed.
Qualifications
Bachelor’s degree in mass communication or marketing, preferably with specialization in Digital Marketing.4–5 years of digital marketing experience.Strong writing and editing skills, project management and collaboration abilities, and experience with marketing software and tools.Social media savvy with awareness of current trends; creative, imaginative, and innovative mindset.Excellent interpersonal skills and ability to collaborate with other departments.What we offer
Sports clubAnnual leaveMedical insuranceEmployee incentive schemeRetirement benefit schemeLong service awardEmployee referral programEducation assistance programBMS Business School for learning & developmentWhat’s next?
Click the Apply link to update your personal information and submit your CV. Our Talent Acquisition team will review applications. If you pass CV screening, you will be invited to interviews (two : one in person and one remote). If selected, you will receive an offer and guided onboarding. We value diverse perspectives and strive for an inclusive, respectful, and equal working environment.
Check us out
B. Braun Group on LinkedIn and YouTube; for more about B. Braun Malaysia, visit our site.
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