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Product Manager
SaltKuala Lumpur, Kuala Lumpur, Malaysia15 hours ago
Job description5 – 7 years in card / payments, product ownership experience (e.g., launching campaigns to drive card performance). Adept at collaborating with cross-functional teams and external partners to develop and execute strategic marketing initiatives that support acquisition, usage, and loyalty. Strong track record of optimizing campaign performance through data-driven insights and ensuring alignment with overall business and partner objectives.
Salt is hiring a Product Manager with proven experience in credit card product and portfolio management, focusing on driving cardholder engagement, usage, and retention. This is a contractual role based in KL, Malaysia.
Key Responsibilities
- Develop and execute strategies to drive cardholder engagement, usage, and retention.
- Identify product enhancements and usage drivers by leveraging customer insights, data analysis, and market benchmarking.
- Partner with key stakeholders to design and implement acquisition and usage initiatives.
- Support the marketing team in developing campaign strategies, preparing proposal papers and business cases for senior leadership approval.
- Execute marketing initiatives focused on acquisition, usage, and loyalty across cardholder segments.
- Manage relationships with third-party providers (agencies, events, loyalty / partnership vendors) to execute initiatives.
- Track and report campaign performance, providing actionable recommendations for optimization.
- Act as the internal advocate for credit card usage initiatives, ensuring alignment with business and partner priorities.
Experience
Seniority level
Midsenior level
Employment type
Contract
Job function
Marketing, Product Management, and Project Management
Industries
Financial Services and Banking
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Product Manager • Kuala Lumpur, Kuala Lumpur, Malaysia