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Senior Manager, Performance Marketing

Senior Manager, Performance Marketing

Seven RetailPetaling Jaya, Selangor, Malaysia
10 hours ago
Job description

HR Manager | HR Strategy & Business Operations

We are looking for a Senior Manager, Performance Marketing to drive growth through innovative, data-driven marketing strategies. You will lead our performance marketing efforts across multiple channels, optimize campaigns for maximum ROI, and turn insights into impact. This role combines strategic leadership, hands-on execution, and team development — ideal for someone who thrives on measurable results and wants to shape the future of our marketing.

Responsibilities

  • Lead the overall performance marketing strategy and execution across Meta, Google (SEM, Discovery, Display), YouTube, LinkedIn, TikTok, and SEO.
  • Drive user acquisition, engagement, and retention through multi-channel paid campaigns.
  • Manage and optimize marketing budgets to achieve business KPIs and maximize ROI.
  • Conduct performance analysis, uncover insights, and make data-driven recommendations.
  • Oversee A / B testing and continuous experimentation to refine targeting, creatives, and messaging.
  • Deliver comprehensive performance reporting (weekly, monthly, quarterly) with insights and clear action plans.
  • Partner with Brand, Marketing, Creative, and Product teams to align on business objectives and campaign strategy.
  • Stay up to date with industry trends, emerging platforms, and best practices to keep SEVEN Retail Group competitive.
  • Mentor and develop junior team members, fostering a culture of learning and high performance.

Qualifications

  • Bachelor’s degree in Marketing, Business, or related field.
  • 5–7 years of proven experience in performance marketing, with at least 2 years in a managerial or leadership role.
  • Strong knowledge of paid media platforms, campaign management, and optimization.
  • Proficiency in marketing analytics and campaign management tools.
  • Excellent analytical and problem-solving skills, with the ability to turn data into strategy.
  • Strong leadership, communication, and collaboration skills.
  • Results-driven mindset with a proven track record of delivering growth through performance marketing.
  • Background or experience in beauty (clinic / medispa) or retail industries is strongly preferred.

    • We’re an equal opportunities employer and welcome applications from all qualified candidates.

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    Marketing Performance Marketing • Petaling Jaya, Selangor, Malaysia