Executive / Senior Executive - Digital Marketing (Petaling Jaya)

Executive / Senior Executive - Digital Marketing (Petaling Jaya)

Join to apply for the Executive / Senior Executive - Digital Marketing (Petaling Jaya) role at KPMG Malaysia

Are you brand savvy, digital fluent and data-driven?

KPMG in Malaysia is looking for a creative and analytical Digital Marketing Executive / Senior Executive to join the Marketing & Communications department. As our resident digital expert, you will spearhead storytelling and data analysis to support and refine multi-channel campaigns across key business units.

Responsibilities

• Produce social media content of various formats to suit business needs and in alignment with brand guidelines, with end-to-end publishing management.
• Produce email marketing materials with end-to-end publishing management and database management for CRM purposes.
• Manage the firm’s internal and external websites with content development and end-to-end publishing management anchored on SEO / SEM principles.
• Produce monthly / periodic reports to monitor, analyze campaign performance. Contribute insights to optimize data and provide recommendations for improvement.
• Work with the Marketing and Communication teams in integrated marketing campaigns, which includes proposing production of creative content through graphic creation, animation and photography / videography.
• Coordinate global / regional digital initiatives into the local firm’s platforms; provide support and technical expertise where required.
• Support special projects undertaken by the Head of Department that may require research, materials preparation, and project management.

Requirements

The ideal candidate is / has

Seniority level : Mid-Senior level

Employment type : Full-time

Job function : Business Development and Sales

Industries : Marketing Services, Graphic Design, Public Relations and Communications Services

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