Overview
As a Copywriter / Creative Strategist, you are both the content maestro and the ideas architect. You should be able to work independently for any given project. Together with the suits and the designers, you work to establish key objectives and unpack the brief. From there, you craft a sound content strategy across different marketing touchpoints (both physical and digital where required). From Branding Strategy, SEO and eCommerce copywriting, UI / UX to digital / social media marketing, you’ve got to have a good grasp of their fundamentals and all things in between. We're not looking for a perfect candidate with ready skills, but how you will grow into the role and contribute to the team's dynamics.
Job title : Talent Acquisition & Recruiter for Beyondsoft Malaysia
Note : The ideal candidate is a creative team player, talented wordsmith, and grammar sleuth. You will be responsible for developing marketing and communications content that will separate us from the crowd.
Responsibilities
- Develop marketing and communications content across branding, digital, and social touchpoints.
- Work with stakeholders to establish objectives and unpack briefs to craft content strategy.
- Create long-form and short-form copy, SEO-driven content, and marketing materials.
- Ideate, craft, and develop content pillars for digital / social media marketing strategies.
- Collaborate with creative / design teams to ensure content aligns with branding plans.
- Analyze ongoing social metrics and campaign performance to inform content decisions.
- Plan, strategize, and write meaningful content across physical and digital touchpoints.
- Engage with stakeholders to interview and develop article / content material.
Qualifications
2 to 3 years of working experience in CopywritingAdept in both short form and long form writingAbility to target different behaviors of audiences across platformsModerate to advanced knowledge of marketing / digital marketing principlesKnowledge of SEO and SEO strategyExperience engaging with online communities and audiencesExcellent analytical, communication, and presentation skills in a fast-paced environmentUnderstanding of Google tools (AdWords, Search Console, Analytics) and applying them to campaignsAbility to work independently and take initiative to improve processesWillingness to participate in tenders when neededStrong skills in Microsoft Office and presentationsRelevant experience in marketing agencies or creative / advertising industry preferredMinimum Diploma in Marketing / Advertising / Media or equivalent; Bachelor’s in Communications preferred but not requiredSenioriy level
AssociateEmployment type
Full-timeJob function
Art / CreativeMarketingWriting / EditingIndustries
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Location : Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
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