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Associate Manager, Marketing Innovation (Bangkok-based, relocation provided)

AgodaKuala Lumpur, Kuala Lumpur, Malaysia

21 hours ago

Job description

Overview

Associate Manager, Marketing Innovation (Bangkok-based, relocation provided) – Kuala Lumpur, Malaysia

Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with a global network of hotels, flights, and activities. Based in Asia and part of Booking Holdings, we foster a diverse, creative, and collaborative work environment.

About the Team

The Marketing Innovations Team identifies and develops new marketing channels with high growth potential. This team is data-driven, creative, and focused on at-scale marketing programs that keep Agoda at the forefront of new and emerging channels. The team blends analysts, marketing strategists, and data scientists and collaborates with experts from around the world.

What you’ll do

Spearhead the development, execution, and optimization strategy for growing Agoda's new and emerging marketing channels
Conduct end-to-end analysis of large, complex datasets related to channel performance, user behavior, and market trends; translate data into actionable insights
Develop hypotheses, design experiments (e.g., A / B tests), and build structured analyses to evaluate campaign effectiveness and drive data-driven decisions
Partner with various business functions to identify opportunities and interpret trends in complex data using tools such as SQL or Tableau
Communicate complex findings, performance updates, and strategic recommendations to key stakeholders, including senior management

What you’ll need to succeed

5–7 years of experience in data analytics or related projects involving big data; preferably in tech, e-commerce, or digital marketing

Bachelor’s degree in Computer Science / Statistics / Math / Engineering / Economics and Finance is a plus

Strong analytical skills and proficiency with BI tools and data warehouses (e.g., SQL, Tableau, MS Excel)

Innovative problem-solving ability and adaptability in a fast-changing environment

Strong written and verbal communication, with the ability to create impactful presentations

Stakeholder management skills with the ability to influence at senior levels

Nice to have

Experience in digital or social media marketing

Experience with hypothesis testing, statistical analysis, and Python / R for data manipulation

Company and role details

Seniority level : Mid-Senior level

Employment type : Full-time

Job function : Product Management and Marketing

Industries : Technology, Information and Internet

Equal Opportunity Employer

At Agoda, we pride ourselves on being represented by people of diverse backgrounds and orientations. We are committed to equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, or other legally protected characteristics.

We will keep your application on file for future opportunities, and you can request removal at any time. For more details, please read our privacy policy.

Disclaimer

We do not accept unsolicited CVs from third-party or agency submissions. If we receive unsolicited submissions, we reserve the right to contact and hire directly without a recruitment fee.

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Marketing Manager • Kuala Lumpur, Kuala Lumpur, Malaysia