The E-commerce Executive is responsible for driving the performance and smooth operation of the company’s online channels. This role is the primary liaison between internal teams and external eCommerce service providers / enablers (including order fulfillment partners). The E-commerce Executive plans campaigns, briefs and coordinates with the service provider, oversees fulfillment and stock, monitors sales performance, and ensures commercial and brand objectives are delivered.
Responsibilities
- Plan monthly, seasonal and promotional campaigns aligned with business objectives; create clear campaign briefs; coordinate with internal Marketing for assets; monitor campaign performance and optimize mid-campaign; act as the main point of contact for external eCommerce enablers; track deliverables and SLAs; ensure accurate listing execution; oversee third‑party fulfillment operations; monitor fulfillment KPIs.
- Liaise proactively with Marketing, Accounts / Finance, Logistics / Warehouse and other internal stakeholders to align on promotions, pricing, invoicing, stock transfers, and delivery arrangements; communicate campaign timelines, stock needs and post‑campaign reconciliations.
- Ensure product listings are accurate and brand‑consistent (titles, descriptions, images, attributes, storefront layout); review and approve listing copy and imagery; maintain consistency across marketplaces and the webstore.
- Monitor stock levels across all channels and marketplaces; identify fast‑moving SKUs and potential stockouts; perform stock level analysis and demand forecasting; coordinate replenishment and stock updates with warehouse, logistics and the service provider.
- Track daily, weekly and monthly sales, traffic and conversion metrics; prepare regular performance reports with insights and actionable recommendations; identify opportunities and issues affecting sales; lead corrective actions; maintain organized documentation; propose process improvements to increase efficiency and boost conversions.
Key KPIs
Monthly online sales versus targetCampaign launch timeliness and execution accuracyConversion rate & traffic growthOrder processing / fulfillment SLA adherenceStock‑out incidents / OOS rate for key SKUsListing accuracy and brand complianceRequirements
Diploma or Degree in Business, Marketing, E‑commerce, or related field.1–3 years’ experience in eCommerce operations, marketplace management, or digital commerce.Hands‑on experience with Shopee, Lazada, TikTok Shop, Shopify or similar platforms.Strong coordination and communication skills; comfortable dealing with external vendors and internal stakeholders.Data‑driven mindset with solid Excel / Google Sheets skills for analysis and reporting.Highly organized, proactive, detail‑oriented, and able to manage multiple priorities under deadlines.Nice to Have
Prior experience working with eCommerce enablers / third‑party fulfillment providers.Familiarity with marketplace advertising and campaign analytics (CTR, CPC, CVR, ROAS).Experience in retail / consumer goods, preferably sports or apparel categories.Basic knowledge of simple forecasting or inventory planning tools.#J-18808-Ljbffr