E-Commerce & Digital Marketing Assistant Manager

Your Role :

• Develop and execute growth strategies and marketing plans for the eCommerce channel to achieve assigned business targets.
• Act as a key liaison with marketplaces (eg Shopee / Lazada / TikTok) to manage promotions, campaigns, and partnership opportunities.
• To communicate with Relationship Manager / KAM to plan brand-related campaigns, calendar activities, and conduct quarterly business reviews.
• Establish and optimize Standard Operating Procedures (SOPs) / guidelines to improve daily business processes and enhancement of brand's image
• Responsible for media placement strategy for social media postings (Facebook, Instagram, Tiktok and others)
• Manage and update marketplaces and web stores, including uploading, maintaining, and optimizing product information and content.
• Handle CRM tools, Email Marketing, and SMS Marketing to drive customer retention, acquisition, and engagement strategies.
• Generate and analyze campaign performance & sales reports to measure effectiveness and guide future strategies.
• Manage and coordinate live hosting activities, including live host task force calendar, planning content, and ensuring alignment with brand guidelines and campaign objectives.
• Collaborate with internal teams to ensure seamless operations for promotions, order deliveries, shipping, marketing campaigns, and inventory management.
• Manage product listings, descriptions, and pricing updates on eCommerce platforms and web stores.
• Supervise and guide Digital Marketing Admin to ensure accurate and efficient handling of backend systems, product updates, and daily operations.
• Handle additional duties or ad hoc projects as assigned to support business needs.

To qualify this role, you should possess :

platforms are an advantage

optimization.

software.

teams.