Shopper Marketing Executive

BAT Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World. To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Malaysia has an exciting opportunity for a Shopper Marketing Executive role in Damansara City office.

Your Key Responsibilities Will Include

Operational / Professional / Business

• Working in close collaboration with the trade team to implement in-store execution excellence (e.g. comms, promotions, planogramming, etc)
• Day to day Brand Ambassador management and deployment – ensuring right coverage at the right time in the right locations
• A agencies team to ensure delivery of SLA, indicators and 121 scope in time on full.
• Developing and deployment of the field cycle instructions and relevant trainings
• Support the development of multi-category trade promo calendar – driving successful implementation in store and regular review of mechanics
• Implementing planogramming & merchandising guidelines for GTR locations
• Generate shopper insights to support in deployment of trade programs
• Work closely alongside Marketing Deployment Function on Permanent POSM development and deployment
• Point of reference for the brand team, trade team and cycle activation executives for development & deployment of all direct engagement activities, including temp promoter activities.
• Budget management and KPI management

Management, Leadership & Relationships

What are we looking for?

What we offer you?

Why join BAT?

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and / or starting an own venture).

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.

If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.

Seniority level : Entry level

Employment type : Full-time

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