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eCommerce Growth Lead
eCommerce Growth LeadThe Parentinc • Kuala Lumpur, Kuala Lumpur, Malaysia
eCommerce Growth Lead

eCommerce Growth Lead

The Parentinc • Kuala Lumpur, Kuala Lumpur, Malaysia
2 hours ago
Job description

Ecommerce and Performance Marketing Associate Manager

Mama’s Choice is a trusted brand dedicated to every stage of motherhood — from pregnancy to postpartum and beyond. We offer safe, natural, and halal-certified products specially formulated for Asian mums and babies.

With a promise to make fulfilling motherhood accessible to all, Mama’s Choice delivers high-quality essentials at reasonable prices, so every mum can care for herself and her little one with peace of mind.

About this role

As an eCommerce & Performance Marketing Associate, you will drive online revenue growth by managing eCommerce platforms, optimizing product listings, and executing performance marketing campaigns across paid channels including TikTok, Shopee, and Meta.

Key Responsibilities

E-Commerce Management

  • Manage brand.com and marketplace stores (TikTok, Shopee, Lazada).
  • Optimize product listings (images, descriptions, pricing) to improve user experience and conversions.
  • Analyze traffic and shopper behavior to improve performance across the funnel.
  • Oversee marketplace campaigns, ensuring timely submissions and maximizing sales potential.
  • Track, report, and provide insights with actionable steps to drive growth.

Performance Marketing

  • Manage brand.com and marketplace stores (TikTok, Shopee, Lazada).
  • Optimize product listings (images, descriptions, pricing) to improve user experience and conversions.
  • Analyze traffic and shopper behavior to improve performance across the funnel.
  • Oversee marketplace campaigns, ensuring timely submissions and maximizing sales potential.
  • Track, report, and provide insights with actionable steps to drive growth.
  • Cross-functional Collaboration

  • Partner with the brand team to improve conversion across the full marketing funnel.
  • Coordinate with the supply chain team to align campaigns with inventory availability.
  • Qualifications

  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Knowledge of digital and performance marketing across TikTok, Shopee, and Meta.
  • 3-5 years of experience in eCommerce and performance marketing roles.
  • Proficiency in Google Suite.
  • Strong English communication skills, written and spoken.
  • #J-18808-Ljbffr

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    Growth Lead • Kuala Lumpur, Kuala Lumpur, Malaysia

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