Country Lead Ecommerce Solutions

ADA Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Overview

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About ADA : ADA is a leading data and artificial intelligence (AI) company that designs and executes integrated digital, analytics, and marketing solutions. We operate in 11 markets in Asia and partner with leading brands to drive their data and digital maturity.

Position summary : As the Country Lead for eCommerce, you will drive the execution of our eCommerce strategy within the market, lead a high-performing team, and work in close collaboration with local and regional stakeholders. The role requires a seasoned leader with deep experience in the CPG and retail sectors, strong understanding of the evolving eCommerce landscape, and the ability to unlock business growth through innovative strategy and operational excellence. You will oversee the full eCommerce value chain across platforms including marketplaces, direct-to-consumer, and emerging models.

Key Responsibilities

• Strategic Leadership : Play an integral role in local and regional Teams with extensive eCommerce expertise in CPG and retail sectors; develop and execute strategic and operational plans for the CPG & Retail vertical; align country strategies with regional goals for profitability.
• Resource Management : Oversee efficient allocation of country resources; develop and implement training programs; ensure resources support immediate execution and long-term growth.
• Stakeholder Management : Build relationships with internal and external stakeholders; act as primary contact for key partners; represent the organization in high-level discussions and negotiations.
• Innovative Leadership : Drive differentiation and value creation; foster creativity and proactive problem-solving; track industry trends and adopt innovative practices across marketplaces, D2C, social commerce, and affiliate marketing.
• Brand Health & Performance Optimization : Track brand health metrics; conduct regular reviews with brands and optimize digital channels, marketplaces, and ecosystems; monitor KPIs for growth and profitability.
• Business Development & Account Management : Drive new opportunities, upsell / cross-sell, manage accounts, ensure financial alignment and reporting; build long-term client partnerships.

Qualifications & Experience

Technical Competencies

Behavioral Competencies

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We transform businesses using data, AI and tech. ADA is a pioneer in data and analytics powering global marketing and commerce digital transformation.

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