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Marketing Manager

VT Markets Pty LtdKuala Lumpur, Kuala Lumpur, Malaysia

8 hours ago

Job description

Overview

VT Markets is an award-winning multi-asset brokerage trusted by over 3 million traders in over 160 countries with 360 employees - and growing. Founded in 2015 with the mission to make trading accessible to everyone, VT Markets offers a robust trading environment, over 1000 tradeable instruments, ultra-low spreads, and lightning-fast execution. We are committed to providing excellent customer service and empowering modern traders to seize market opportunities. Our platform allows traders to trade anytime, anywhere, supporting them in their journey to build a safe financial future.

Your Role in VT Markets

As Marketing Manager, you will serve as the key marketing leader for your designated region. This strategic role will need to ensure brand consistency while executing localized marketing strategies. You will work alongside the business development team to drive market penetration and client acquisition in your territory. Your critical impact lies in adapting global marketing initiatives to local market dynamics, cultural preferences, and regulatory requirements to maximize brand awareness and lead generation in your region.

Job Requirements

What Makes You a Great Fit

Job Experience & Education :

Minimum 7 years of marketing experience in financial services, fintech, or related industries with proven track record in regional or international markets.
Bachelor's degree in Marketing, Business, Communications, or related field; relevant professional certifications preferred.
Experience working with global teams and adapting international marketing strategies for local markets.

Technical and Functional Skills :

Strong knowledge of digital marketing channels, analytics tools, and marketing automation platforms.

Proficiency in campaign management, content creation, and performance measurement across multiple marketing channels

Understanding of financial markets, trading platforms, and regulatory requirements in designated region

Soft Skills :

Excellent communication and collaboration skills with ability to work effectively across cultures and time zones

Strong project management capabilities with attention to detail and ability to manage multiple campaigns simultaneously

Creative problem-solving skills with data-driven approach to marketing optimization and decision-making

Job Responsibilities

Develop and execute comprehensive regional marketing strategies in alignment with global brand guidelines and local market requirements.

Collaborate closely with the counterpart to adapt global campaigns, messaging, and creative assets for regional deployment.

Plan and manage integrated marketing campaigns across digital channels, events, partnerships, and media to drive brand awareness and lead generation.

Conduct market research and competitive analysis to identify regional opportunities, trends, and customer insights to inform marketing strategies.

Manage regional marketing budget allocation and performance tracking to ensure optimal return on marketing investment.

Coordinate with business development teams to align marketing activities with sales objectives and support lead nurturing processes.

Establish and maintain relationships with local media, influencers, industry partners, and event organizers to enhance brand presence.

Monitor and report on marketing performance metrics, campaign effectiveness, and market feedback to global and regional leadership teams.

Ensure all marketing activities comply with local regulatory requirements and industry standards while maintaining brand consistency.

What Success Looks Like

Successfully position VT Markets as a preferred choice for specific trading segments through differentiated product messaging and strategic market positioning.

Drive measurable increases in new product uptake and client engagement across target markets through effective go-to-market execution.

Establish VT Markets as a data-driven organization where product decisions are informed by market insights and customer feedback loops you establish.

Job Benefits

What We Offer

As official partners of Newcastle United FC, VT Markets aspire to break the ancient boundaries of traditional personal finance. Through a culture of transparent and objective performance management, we are in constant pursuit of excellence, individually and collectively. Here, collaboration and intrapreunership is incentived and we aim to empower everyone to understand their contribution to strategic business outcomes through their individualised roles. You can expect personal growth as we aim to lead this fast-growing industry alongside a global team of diverse cultures across over 15 countries.

Your journey after applying

First round interview with our talent acquisition partner

Second round interview with the hiring manager

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing

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Marketing Manager • Kuala Lumpur, Kuala Lumpur, Malaysia