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Executive / Senior Executive Product Marketing

Executive / Senior Executive Product Marketing

HartalegaBatu Caves, Selangor, Malaysia
30+ days ago
Job description

Executive / Senior Executive Product Marketing

  • Drive the success of the company's products by developing and executing strategic marketing initiatives.
  • Conduct market research to identify customer needs, industry trends, and competitive landscapes.
  • Create positioning statements and value propositions that differentiate our products from competitors in the market.
  • Analyse data to understand customer behaviour and preferences.
  • Collaborate with marketing and business development team to develop comprehensive go-to-market plans for product launches and updates.
  • Plan and execute product launch campaigns.
  • Create marketing content, including product brochures, sales presentations, website copy and white papers.
  • Work with the marketing team to develop engaging content.
  • Monitor and analyse the performance of marketing campaigns, using metrics and data.

REQUIREMENTS

  • Bachelor’s Degree in Marketing, Business, Mass Communication or equivalent.
  • Minimum 1 year of working in the related field.
  • Seniority level

  • Associate
  • Employment type

  • Full-time
  • Job function

  • Marketing and Art / Creative
  • Industries

  • Hospitals and Health Care
  • Medical Equipment Manufacturing
  • Manufacturing
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