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Retail GTM Manager

Retail GTM Manager

U MobileKuala Lumpur, Kuala Lumpur, Malaysia
20 hours ago
Job description

Life at U Mobile

We are Passionate, Innovative, Trustworthy, Team-Oriented & Fun-Loving.

At U Mobile, we are always on the lookout for great talents and passionate individuals to join our growing team.

Let's start your journey with an award-winning organization

UnbeatableCareerAwaits

Top Reasons To Join Us

  • Awarded For
  • Most Preferred Employers in Telecommunication Industry (2022, 2023 & 2024)
  • Bronze Winner in Cross-Generational Workforce Engagement (2024)
  • Gold Winner for Excellence in Workplace Culture (2021)
  • Comprehensive medical, dental, optical and insurance benefits
  • Flexi working hours arrangements
  • Staff Line & Device Subsidy
  • Smart Casual Attire
  • Child Parental Care Leave
  • Convenient location with access to public transport (Imbi Monorail / Bukit Bintang MRT)
  • Special employee discounts for selected F&B Brands

The Day-To-Day Activities

GTM Strategy & Planning for retail.

Develop and implement tailored Go-to-Market strategies for UM products across various retail stores. Ensure all marketing, sales, and promotional strategies are aligned with product-specific objectives, regional preferences, and branding guidelines.

Drive in store productivity the full product lifecycle from launch to ongoing campaigns and seasonal promotions

About You

Retail Performance & Data Analysis : :

  • Manage and planning to achieve key performance indicators (KPIs) for retail sales of products & devices.
  • Regularly report and analyse on market trends, competitors, customer feedback, and sales performance.
  • Use data insights to refine GTM strategies, improve promotional tactics, and optimize stock levels in retail locations work closely with the inventory management team.
  • Conduct competitive analysis to ensure our brand products stay ahead of market trends and competitor offerings
  • Collaboration with Cross-functional Teams : :

  • Work closely with product & device teams to ensure that all products and devices launches meet customer needs and expectations.
  • Align and support Retail Events activation instore our new location; engage with key stakeholders for content / agenda development and drive partner participation such as key flagships events
  • Collaborate with the logistics and supply chain teams to manage new launch readiness and demo display availability
  • Recommend, plan and develop launching comms / initiatives to support end-to-end partner engagement journey
  • Manage & develop or bring store incentive programs and implement guide region to execute marketing programs to grow business through UM Retail and partners SIS.
  • Work on the strategy on every store sell out and gather insight from the field team (Area Manager and Store Manage) on the performance in all retail stores.
  • Partner with the Marketing and digital marketing teams to amplify brand awareness and online visibility
  • When product launch work with mystery shopper team to ensure relevant product will be conduct mystery shopper analysis
  • In Store Marketing & Promotions Strategy

  • Manage the strategic planning, timeline and keep track on the region's execution of retail programs in a fast-paced, deadline-driven environment.
  • Work with marketing teams to execute retail-focused campaigns, including in-store displays, influencer partnerships, digital campaigns, and events.
  • Design the in store display guideline in order to provide to best experience to end users and best shopping journey.
  • Manage product launches and special promotions POSM design, to maximize sales and visibility for all products and device
  • Planning on Road Shows for new product launch and manage the planning strategy with vendor to improve productivity
  • Work with external to explore prominent in Mall branding for product and brand exposure
  • Budget & Cost Management

  • Manage the launch budget and operational costs for in store activation planning
  • Roadshow campaign cost and planning the execution with project team.
  • Aligned the customer campaign cost expenditure and planning for yearly AOP
  • Work closely with the insourcing budget for staff cost for roadshow
  • Product launch sales incentive negotiating with vendor and partner
  • Personal Attributes / Who People Are

  • Methodically with sense of urgency and able to work independently.
  • Basic understanding of telecom technologies (e.g., mobile, IT, networks, broadband) to better assist customers with technical inquiries or issues.
  • What's Next ?

    Once you have applied online, our team will review your application and due to a high volume of applications, only shortlisted candidates will be notified.

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    Retail Manager • Kuala Lumpur, Kuala Lumpur, Malaysia