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Senior Marketing Executive

Senior Marketing Executive

SANY GroupSelangorMalaysia, Selangor, Malaysia
5 days ago
Job description

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A Senior Marketing Executive is responsible for developing, implementing, and managing the overall marketing strategy to promote a company's products or services. This role focuses on creating marketing campaigns, overseeing the marketing team, and ensuring alignment with business goals.

Key Responsibilities :

1. Marketing Campaigns & Coordination

  • Assist in executing marketing campaigns that align with company objectives and goals.
  • Collaborate with sales and service teams to support promotional activities, events, and product launches.
  • Work closely with creative and media agencies to develop marketing materials, advertisements, and content.
  • Track, analyze, and report on campaign performance to ensure ROI and brand consistency.
  • Manage social media accounts, the company website, and online product listings to enhance online presence.
  • Create and publish engaging digital content, including posts, videos, newsletters, and blog articles.
  • Support content creation using tools like Photoshop, Canva, and other creative software for photo editing, video production, and layout.
  • Monitor online engagement and use insights to optimize digital strategies.

3. Branding & Communication

  • Ensure all marketing and communication materials adhere to corporate brand guidelines.
  • Assist in preparing brochures, presentations, and product information sheets for internal and external use.
  • Support the creation of press releases, announcements, and internal communication materials to ensure consistent brand messaging.

    • 4. Event & Promotion Management

  • Organize and coordinate trade shows, exhibitions, product launches, and customer-facing events.
  • Manage event logistics by liaising with vendors and suppliers to ensure seamless execution.
  • Prepare post-event reports, capturing feedback and data analysis to present to senior management.

    • 5. Reporting & Administration

  • Maintain and track marketing budgets, quotations, and financial records.
  • Provide administrative support to the marketing department as needed, ensuring smooth operations and efficient workflows.

    • Qualifications :

  • Education : Bachelor’s Degree in Marketing, Mass Communication, Business, or related field.
  • Experience : Minimum 2–4 years of working experience in marketing or related fields.
  • Skills :
  • Strong understanding of digital marketing, social media management, and content creation.
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint) and design tools like Photoshop, Canva, or similar.
  • Excellent communication, coordination, and multitasking skills.
  • Fluency in English and Bahasa Malaysia; proficiency in Mandarin is preferred.
  • Creative, detail-oriented, and able to work effectively under tight deadlines.

    • Job Types : Full-time, Permanent

    Cell phone reimbursement

    Free parking

    Health insurance

    Maternity leave

    Opportunities for promotion

    Parental leave

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    Marketing Executive • SelangorMalaysia, Selangor, Malaysia