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Influencer Marketing Specialist (KOL)

Influencer Marketing Specialist (KOL)

GMEELANKuala Lumpur, Malaysia
1 day ago
Job description

At

GMEELAN , we are a fast-growing skincare and cosmetic retail brand established in 2020. Our mission is to bring innovative, high-quality beauty products to our customers while creating engaging and impactful campaigns. We are now looking for a passionate

KOL Specialist

to join our team and take our influencer marketing to the next level. Responsibilities Work closely with KOLs / Influencers to understand their unique style and audience, ensuring alignment with campaign objectives. Identify, evaluate, and recruit potential influencers for collaboration opportunities. Manage and oversee the execution of influencer content campaigns, ensuring content meets brand guidelines and quality standards. Provide creative direction and generate content ideas aligned with both influencers’ personal brands and campaign goals. Build and maintain strong relationships with influencers, offering support throughout the collaboration process. Monitor, track, and analyze campaign performance to optimize future influencer strategies. Qualifications Minimum 1–2 years of experience in influencer marketing or as a KOL Specialist. Strong understanding of social media platforms, content strategies, and influencer marketing trends. Excellent communication, relationship management, and negotiation skills.

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Marketing Specialist • Kuala Lumpur, Malaysia