Social Media Ads Specialist

Responsibilities :

• Create Engaging Ad Copy : Write compelling, concise, and action-oriented content for ads across multiple platforms (e.g., Facebook, Instagram, TikT​ok, etc.).
• Optimize Content for Performance : Regularly review ad performance data and adjust content to improve click-through rates (CTR) and conversion rates (CVR).
• Content Strategy Development : Collaborate with the marketing and creative teams to develop content strategies that align with campaign goals and target audience needs.
• Research and Trend Analysis : Stay current with industry trends, competitor strategies, and audience behavior to inform ad content and strategy.
• Collaboration : Work closely with designers, digital marketers, and other stakeholders to ensure that ad content aligns with the overall campaign message and design.
• Compliance and Guidelines : Ensure all content meets brand guidelines, compliance standards, and platform-specific policies.

Requirements :

Location : Federal Territory of Kuala Lumpur, Malaysia

Seniority Level : Executive

Employment Type : Full-time

Job Function : Marketing and Strategy / Planning

Industries : Retail, Health and Personal Care Products

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