Senior Manager, Marketing Communications (Pavilion KL)

Senior Manager, Marketing Communications (Pavilion KL)

Job opening at Kuala Lumpur Pavilion Sdn Bhd.

Key Responsibilities

• Develop annual marketing communications plans aligned with the mall's objectives
• Manage all official social media platforms
• Develop and refine marketing and branding goals for each campaign
• Develop online and offline marketing collaterals for mall campaigns including print, fulfilment and distribution
• Manage e-direct mailers (EDM) for campaigns and internal communications
• Manage content on all mall touch points, including signages, directories and brand collaterals
• Ensure brand consistency in all online and offline collaterals based on approved brand guidelines
• Maintain frequent liaison with tenants of the mall to ensure they are getting full support on the mall's marketing communications
• Conduct frequent market research to identify market requirements for current and future campaigns
• Analyse potential partnerships with tenants or external parties to enhance communication outreach for the mall

Requirements

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing, Strategy / Planning, and Advertising

Industries

Retail

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