Key Responsibilities : Strategic Marketing & Communication :
Develop and implement integrated marketing, communication, social media and content strategies depending on the client’s needs and objectives. Concept Development Brainstorm and pitch innovative ideas for campaigns, taglines, and social media content strategies. Work closely with creative and account teams to translate client briefs into impactful messaging. Content Development :
Craft compelling content for social media, articles, websites, email campaigns, and other marketing collaterals. Collaborate with designers and creative teams to align visuals with written content. Editing and Proofreading Review and refine content to ensure clarity, accuracy, and grammatical excellence. Adapt copy based on client feedback and project requirements. Campaign Management :
Plan, execute, and monitor multi-channel marketing campaigns that align with business goals and client objectives. Client Communication :
Collaborate closely with account managers / clients to align messaging with client expectations and deliver seamless communication strategies. Social Media & Digital Presence :
Manage social media accounts, including content creation, community management, and performance analytics. Market Research :
Analyse industry trends, competitor activity, and customer insights to inform marketing strategies. Proposal Involvement Involve in providing proposed social media strategy, content and copywriting that are relevant to the proposals. Research industry trends and competitors to strengthen proposals on social media content and tailor responses to client needs. Brand Management & Alignment :
Ensure consistency of brand messaging across all touchpoints and maintain brand guidelines. Maintain brand voice consistency of social media materials for different clients. Reporting & Analysis :
Track key performance metrics, produce regular reports, and recommend optimizations for ongoing improvement. (Apply now at #J-18808-Ljbffr
Marketing Associate • Petaling Jaya, Malaysia