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Social Media & Content Manager
Social Media & Content ManagerMKS PAMP • Kuala Lumpur, Kuala Lumpur, Malaysia
Social Media & Content Manager

Social Media & Content Manager

MKS PAMP • Kuala Lumpur, Kuala Lumpur, Malaysia
30+ days ago
Job description

MKS PAMP Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Join to apply for the Social Media & Content Manager role at MKS PAMP

Mission

MKS PAMP is seeking a highly motivated and dynamic Community & Social Media Manager to lead and grow our online presence while fostering meaningful engagement with our community. This role is a blend of creativity, analytics, and strategic execution, aimed at strengthening our company’s connection with its audience and driving measurable outcomes through organic and paid strategies. The ideal candidate is a native English speaker with experience managing online communities, crafting compelling content, and running paid social campaigns. A background or interest in the precious metals industry is highly desirable.

Responsibilities

  • Social Media Management

Oversee and manage the day-to-day operations of our social media platforms including Instagram, TikTok, LinkedIn, and others.

  • Manage and moderate comments, messages, and feedback across all platforms, ensuring prompt and professional responses.
  • Cultivate and engage with our existing communities to enhance loyalty and advocacy.
  • Content Creation
  • Develop and execute engaging, brand-aligned content strategies, including posts, videos, and stories.

  • Collaborate with internal teams to highlight products, services and industry insights.
  • Stay ahead of trends and propose innovative content ideas to drive engagement and growth.
  • Paid Social Media Campaigns
  • Plan, execute, and optimize paid social media campaigns to achieve business goals, such as brand awareness, engagement, and lead generation.

  • Analyze campaign performance, provide detailed reports, and recommend strategies for improvement.
  • Influencer Relationship Management
  • Identify, engage, and manage relationships with influencers who align with our brand values and audience.

  • Collaborate with influencers to create impactful content and campaigns that amplify brand reach.
  • Monitor influencer performance metrics and provide insights to improve partnership outcomes.
  • Data-Driven Insights
  • Utilize analytics tools to monitor performance metrics (e.g., engagement rates, reach, impressions, and paid campaign results).

  • Provide actionable recommendations based on data to optimize organic and paid strategies.
  • Report on audience behavior, campaign performance, and key insights to inform future strategies.
  • Community Engagement
  • Foster relationships with online followers professionally and empathetically.

  • Handle comments with composure, tact, and a solutions-focused approach.
  • Act as the voice of the brand, ensuring consistency in tone and messaging across all channels.
  • Collaboration with Customers & Partners
  • Work closely with customers and partners to co-develop social media campaigns and initiatives that enhance brand awareness, sales, and community engagement.

  • Monitor partners’ social media activities and ensure brand values are maintained and constantly represented.
  • Support partners by providing corporate marketing materials and other resources to help them successfully run digital campaigns.
  • Required Education and Experience

  • 5 years of proven experience in managing social media accounts, online communities, and paid social media campaigns.
  • Bachelor’s Degree in Marketing, Communications, Business, or a related field.
  • Qualifications and Skills

  • Experience with content creation tools (e.g., Adobe Suite).
  • Strong analytical skills, with the ability to interpret data and translate insights into actionable strategies.
  • Creative mindset with a practical approach to managing and engaging audiences.
  • Experience with social media management tools (e.g., Hootsuite) and analytics platforms (e.g., GA4, Facebook Ads Manager).
  • Familiarity with digital advertising strategies, audience segmentation, and budget optimization.
  • Experience or a strong interest in the precious metals industry is highly preferred.
  • Ability to work independently, prioritize tasks, and meet deadlines.
  • A proactive, problem-solving attitude and excellent interpersonal skills.
  • Native or proficient English speaker with exceptional written and verbal communication skills.
  • Seniority level

    Mid-Senior level

    Employment type

    Full-time

    Job function

    Marketing and Sales

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    Social Media Manager • Kuala Lumpur, Kuala Lumpur, Malaysia

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