Customer Relationship Management (CRM) Analyst - 5 to 6 Years Experience

Customer Relationship Management (CRM) Analyst - 5 to 6 Years Experience

Foodle is a rapidly expanding, Malaysia-based multi-brand food hall redefining delivery-first dining experiences. With over 10 strategically located outlets and growing, each kitchen is purpose-built to optimize speed, efficiency, and quality for both delivery and takeaway operations.

Position Overview

The role will be primarily responsible for managing and optimizing the Customer Relationship Management (CRM) system across Foodle’s F&B operations. This includes maintaining data integrity, supporting CRM integrations with POS, e-commerce, and loyalty platforms, and providing actionable customer insights to drive targeted marketing, customer retention, and sales growth. The role also involves working closely with cross-functional teams to enhance the customer experience through data-driven decision-making and continuous improvement of CRM strategies and tools.

Key Responsibilities

CRM Platform Implementation & Support

• Lead the configuration, rollout, and continuous improvement of the CRM platform across all customer touchpoints (e.g., e-commerce, mobile app, POS).
• Ensure smooth integration of CRM systems with core business platforms including loyalty programs, order management systems, and third-party marketing tools.
• Collaborate with internal teams and external vendors to troubleshoot platform issues, implement new features, and optimize performance.

Day-to-Day CRM Operations

Data Integration & Workflow Automation

Customer Data Infrastructure & Governance

Documentation & Performance Reporting

Requirements

Education & Experience

Seniority level

Associate

Employment type

Full-time

Job function

Marketing

Industries

Food and Beverage Services

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