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Senior Brand Manager

Senior Brand Manager

BusinesslistKuala Lumpur, Kuala Lumpur, Malaysia
30+ days ago
Job description

Marketing Strategy & Execution

  • Develop and implement marketing strategies that build brand credibility and resonate with our target market.
  • Manage end-to-end marketing campaigns, including all digital channels and the full marketing funnel (awareness to conversion).
  • Supervise advertising, media, and events to maintain brand consistency.

Performance & Analytics

  • Track and report on campaign performance, assessing ROI and key performance indicators (KPIs).
  • Monitor market trends and competitor activities to inform strategy.
  • Maintain and manage the brand marketing budget.

    • Partnerships & Collaboration

  • Grow and manage our community and KOL partnerships.
  • Serve as the main point of contact for key internal stakeholders (sales, R&D) and external agency partners (creative, media, PR).

    • Team leadership

  • Manage a growing team under you

    • The Successful Applicant

    A successful Senior Brand Manager should have :

  • A degree in marketing, business, or a related field.
  • Proven experience in brand management within the FMCG industry.
  • Strong knowledge of marketing and agency collaboration processes.
  • Excellent analytical and problem-solving skills.
  • Ability to manage multiple projects and meet deadlines effectively.
  • Strong communication and leadership abilities.
  • A creative mindset with a results-oriented approach.

    • What's on Offer

  • Attractive salary.
  • Opportunity to work within the fast-paced FMCG industry.
  • Opportunity to work with a category leader.
  • Hybrid work arrangements.
  • Collaborative and supportive company culture.

    • If you are looking for a new role in Traditional Marketing within FMCG and retails, or potentially exploring the market, feel free to connect with me on for a confidential discussion, and send me your CV

    ContactSue Anne YeeQuote job refJN- Phone number #J-18808-Ljbffr

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    Brand Manager • Kuala Lumpur, Kuala Lumpur, Malaysia