Office conveniently located near public transport (MRT and LRT).
Young, dynamics and innovative work culture.
Key Responsibilities
- Content Strategy & Development : Lead the ideation and execution of content strategies that align with brand goals and audience engagement. Provide creative direction for various content types across multiple industries.
- High-Impact Copywriting : Craft persuasive and engaging copy for a wide range of platforms, including websites, social media, marketing campaigns, product descriptions, and long-form content like articles and whitepapers—in both English and Chinese.
- Bilingual Content Creation & Communication : Develop compelling content in both English and Chinese while maintaining cultural and contextual accuracy. Communicate effectively with clients and team members in both languages as needed.
- Brand Messaging & Tone : Ensure all content maintains a consistent brand voice and messaging across all channels. Develop and refine brand guidelines for copywriting.
- SEO & Performance Optimization : Write content that is not only compelling but also optimized for search engines and conversion. Stay updated on best practices to drive traffic and engagement.
- Editing & Quality Control : Review and refine content to ensure clarity, consistency, and grammatical accuracy. Provide constructive feedback to junior writers and marketing team members.
- Cross-Functional Collaboration : Work closely with marketing, design, and product teams to create compelling narratives that support business objectives. Guide teams on messaging best practices.
- Industry Research & Trend Analysis : Stay ahead of content marketing trends, industry news, and audience insights to inform content strategies and maintain competitive positioning.
Requirements
Fluency in both English and Chinese (written and spoken) with strong translation and transcreation skills—ability to craft compelling content in both languages while maintaining cultural and contextual accuracy.Bachelor's degree in Marketing, Communications, Journalism, or a related field.Minimum 5+ years of experience in copywriting, content marketing, or related roles, with a proven track record of delivering impactful content across diverse industries. Agency experience is preferred but we welcome talented writers from all backgrounds (in-house, freelance, etc.).Strong strategic thinking and the ability to craft content that aligns with brand and business goals.Excellent editing and proofreading skills with attention to detail and adherence to brand guidelines.Experience with SEO, digital marketing, and content analytics tools is a plus.Ability to manage multiple projects , meet deadlines, and work both independently and collaboratively in a fast-paced environment.Previous experience in mentoring or leading junior writers is a bonus.#J-18808-Ljbffr