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Content Creator

Content Creator

Xiaomi TechnologyKuala Lumpur, Kuala Lumpur, Malaysia
18 hours ago
Job description

Overview

Lead TikTok content creation for Xiaomi Malaysia, producing short-form videos that reflect Xiaomi’s brand identity while integrating local cultural elements. Manage the full production cycle—from topic ideation, scriptwriting, and storyboarding to filming and post-production editing. Continuously refine content strategy and production techniques based on platform engagement metrics and data insights to boost views, interaction rates, and follower growth.

Responsibilities

  • Lead TikTok content creation for Xiaomi Malaysia, producing short-form videos that reflect Xiaomi’s brand identity while integrating local cultural elements
  • Manage the full production cycle—from topic ideation, scriptwriting, and storyboarding to filming and post-production editing
  • Continuously refine content strategy and production techniques based on platform engagement metrics and data insights to boost views, interaction rates, and follower growth

Job Requirements

  • Minimum 3 years of experience in TikTok content creation and operations, with a strong grasp of the platform’s ecosystem, algorithm behavior, and trending content formats
  • Native-level proficiency in English, with fluent communication skills in Chinese and Malay to enable seamless collaboration with the China team
  • Proven expertise in TikTok video production, including platform-specific filming techniques and editing styles
  • Deep understanding of viral content mechanics and TikTok’s engagement logic
  • Strong digital intuition with the ability to quickly identify and adapt to global and Malaysian TikTok trends, memes, and challenges
  • Familiarity with the 3C digital and tech industry; prior experience in TikTok marketing for consumer electronics is preferred
  • Experience in building TikTok presence from scratch, whether for personal branding or official brand accounts, is a strong advantage

    • Seniority level

  • Mid-Senior level

    • Employment type

  • Full-time

    • Job function

  • Marketing and Sales

    • Industries

  • Retail Appliances, Electrical, and Electronic Equipment, Wholesale Appliances, Electrical, and Electronics, and Technology, Information and Media

    • #J-18808-Ljbffr

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    Content Creator • Kuala Lumpur, Kuala Lumpur, Malaysia