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Digital Sales & Marketing Executive

Digital Sales & Marketing Executive

Edmark Industries Sdn. Bhd.Puchong, Selangor, Malaysia
30+ days ago
Job description

Requirements

  • Degree in Business, Marketing, International Trade, or E-Commerce or related field.
  • Minimum 1 year of hands-on experience managing an Alibaba B2B storefront .
  • Exceptional written and verbal communication skills in English. Proficiency in Mandarin is a strong advantage.
  • Solid understanding of international trade dynamics, B2B sales, and OEM manufacturing models.
  • Strong digital marketing foundation, especially in e-commerce SEO, lead conversion, and campaign optimization .
  • Proficient in Alibaba Seller Hub , Microsoft Excel, and analytics tools.
  • Highly organized with the ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • Digital Marketing, E-commerce Platforms, Customer Relationship Management (CRM).

Responsibilities

  • Lead Generation and Conversion : Strategically manage and convert inbound leads and RFQs on Alibaba and other B2B channels by responding promptly and professionally to inquiries.
  • E-Commerce Storefront Management : Oversee the end-to-end maintenance of Edmark Industries’ B2B storefronts, including accurate product listings, optimized keywords, compelling descriptions, competitive pricing, and updated specifications.
  • Campaign Execution : Plan and implement product promotion campaigns, seasonal sales initiatives, and platform-led marketing activities to maximize visibility and sales opportunities.
  • Performance Optimization : Monitor KPIs such as traffic, conversion rates, CTR, and inquiry volumes. Analyze storefront data and trends to continuously improve performance.
  • Platform SEO and Ranking : Implement Alibaba-specific SEO and keyword strategies to boost product discoverability and ranking within target categories.
  • Customer Experience & Retention : Ensure timely resolution of customer concerns and maintain high standards of professionalism to uphold brand reputation and customer loyalty.
  • Cross-Functional Coordination : Work closely with production and logistics teams to align on stock availability, lead times, and global shipping arrangements.
  • Stakeholder Engagement : Liaise with Alibaba account managers to leverage platform features, advertising tools, and promotional campaigns.

    • Benefits

  • SOCSO
  • Annual and Medical Leave

    • Additional Benefits

  • Training Provided

    • Skills

    Digital Marketing E-commerce Platforms Customer Relationship Management (CRM)

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    Digital Marketing Executive • Puchong, Selangor, Malaysia