Manager, Category Management

Get to Know the Role

• Reporting to the Head of GrabMart, you will own the strategy, P&L, and day-to-day execution for your category.
• You’ll identify growth opportunities, acquire and onboard priority brands / merchants, shape assortment, negotiate commercial terms, plan campaigns, and use data to drive performance across GMV, revenue, margins, selection, and customer experience.

The Critical Tasks You Will Perform

• Own category strategy and category P&L

Define and execute short- and long-term growth plans; deliver GMV, revenue, margin, take rate, and contribution profit targets.

• Monitor market trends, competitor strategies, and consumer insights to refine category positioning and maintain competitiveness.
• Identify and prioritize strategic brands / merchants; lead outreach, pitching, and negotiations.
• Define pricing and promotion frameworks in coordination with Strategy & Growth to drive both top-line and profitability.
• Set clear KPIs for category performance (GMV, contribution margin, fill rates, supplier participation) and take corrective actions when needed.
• Partner with KAMs / AMs to onboard and set up catalogs / menu / inventory with strong fundamentals.

Lead commercial negotiations and JBPs

• Negotiate commissions, trade terms, and marketing investments to maximize category profitability.
• Develop and track Joint Business Plans (assortment, pricing, visibility, promos, service levels).
• Drive pricing, promotions, and merchandising

Build a balanced assortment strategy that ensures availability of staples, introduces innovation (new brands / products), and differentiates our platform with exclusives.

• Plan and execute promo calendars with Marketing / CRM; run A / B tests and measure ROI.
• Apply data-driven assortment planning : analyze customer behavior, sales velocity, and basket composition to decide which SKUs to expand, reduce, or rotate.
• Optimize in-app merchandising : search, homepage, collections, and placements for conversion.
• Partner with the Loyalty / Ads specialist to create category-led campaigns (e.g., repeat purchase programs, category sponsorships).
• Forecast and optimize operations

Build demand forecasts; Partner with merchants on inventory availability and order fill rates

• Analyze performance and unlock insights
• Stakeholder and partner management

Build relationships with brand / merchant decision-makers; conduct QBRs and performance reviews.

• Work cross-functionally with Marketing, Ops, Finance, Legal / Compliance, Product, and Regional teams.
• Process excellence and experimentation

Pilot, learn, and scale initiatives that boost selection, availability, and growth.

• People leadership

Lead and coach associates / analysts; contribute to a high-performance culture.

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