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Marketing & Content Strategist

Marketing & Content Strategist

Growmodo GmbHMuar, Johor, Malaysia
19 days ago
Job description

The Role

We\'re looking for a Marketing & Content Strategist to lead and evolve our content system across social media, landing pages, and podcasts — with SEO and web content as secondary areas of focus.

Your mission : design AI-powered, scalable content systems that deliver high-impact assets across channels. You\'ll transform our brand into a growth flywheel that attracts, educates, and converts — with speed, creativity, and quality.

If you\'re an independent, strategic thinker who thrives in async, remote-first environments — and you know how to turn words into outcomes — this is for you.

What You\'ll Be Doing

Content Strategy : Plan and manage rolling 30-day editorial calendars aligned with campaigns, launches, and brand priorities.

AI Workflows : Use and train others on tools like ChatGPT, Jasper, Surfer, and Clearscope to streamline research, drafting, and editing.

Social & Ads : Create mobile-first content such as reels, carousels, short-form scripts, and both paid and organic assets.

Landing Pages : Build conversion-optimized page frameworks that support lead generation and campaign goals.

Podcasts & Video : Script and repurpose long-form thought leadership into reels, video snippets, and shareable clips.

SEO & Web Copy (Secondary) : Support blog content, case studies, and partner website refreshes.

Editorial Leadership : Build and enforce tone-of-voice guidelines, mentor writers / editors, and maintain high-quality standards.

Reporting & Metrics : Track key KPIs like reach, conversions, production speed, and editorial acceptance.

Collaboration : Work cross-functionally with PMs, designers, video producers, and Customer Success.

Your First 90 Days

Audit existing content and finalize new systems and frameworks.

Launch the editorial calendar and briefing templates.

Publish 40+ content assets across social, landing pages, and podcasts.

Ship at least one complete internal or external podcast / video script.

Improve overall content production speed by 30% vs. the current baseline.

Success Looks Like

Social reach and engagement grow by 25% month-over-month.

Landing pages convert above industry benchmarks.

15+ podcast / video episodes are produced and repurposed into social content.

Editorial acceptance rate remains at or above 95%.

Content is shipped within 5 business days from brief to publish.

AI workflows are integrated into 90% or more of content production.

You Must Have

Proven experience in multi-channel content strategy, with a strong emphasis on social, landing pages, and podcasting.

Excellent copywriting and scripting skills; you write like a human, not a template.

Working knowledge of SEO and website content strategy.

Confidence using and teaching AI tools for content ideation, drafting, and optimization.

Strong editorial leadership skills, including tone / voice development, playbooks, and mentoring.

Excellent async communication and collaboration skills using tools like Notion, Asana, and Slack.

This Role Is NOT for You If

You\'re a “blog-only” content strategist stuck in long-form SEO content.

You need extended timelines and struggle to meet short sprint deadlines.

You resist AI, automation, or experimentation in content creation.

You\'re a task-taker waiting for instructions; we need owners.

You struggle with remote-first, async work environments.

Bonus Points If You

Have experience working in fast-growing, async-first remote teams.

Have built a podcast or video content system from scratch.

Have managed freelance content teams or editorial partners.

Can show measurable content-driven results (engagement, leads, conversion).

Understand how brand voice and performance goals work together.

Why Join Growmodo

We don\'t replace people with AI, we scale them.

Growmodo is a fast-growing design and development subscription studio that helps businesses grow smarter. Here, your creativity and strategy will directly drive company and client success.

We Offer :

Fully remote setup with async-first culture.

High-performance environment with no micromanagement.

Real ownership and visibility across leadership and strategy.

A chance to architect and optimize the systems that power our growth.

Hear From Our Team

I love working at Growmodo because of its strong growth culture, supportive leadership, and global collaboration. Despite being relatively new, I was promoted quickly and given opportunities to take on more responsibility, which shows how much the company values hard work and personal development. The CEO is hands-on, open to feedback, and genuinely cares about both professional growth and building meaningful relationships with employees. Plus, working with a diverse team from all over the world has been an amazing experience, as I get to learn from different cultures and perspectives. It\'s a company that truly invests in its people and encourages both personal and professional growth.

— Nadia D., Talent Experience Manager

I love this role because it is dynamic and fast-paced, but what stands out is the culture of collaboration and innovation here. The team is supportive, and the tools and training provided empower me to excel. It\'s fulfilling to see the impact of our services and build strong relationships with clients who trust us as partners in their growth.

— Miguel M., Client Relationship Manager

It\'s only been a few months since I joined Growmodo, but I\'ve already learned so much. I\'m surrounded by talented individuals who thrive in their fields, creating a culture of excellence and high standards every day. Growmodo has shown me the value of healthy collaboration and teamwork, inspiring me to become the best version of myself as a manager.

— Carmela D., Design Ops Manager

How to Apply

Think you\'re ready to run the technical engine that powers our growth? Click Apply to get started.

Next Steps : If selected, we’ll reach out within two weeks.

Interview stages : recruiter screening, trial task (web performance & deliverability focused), and interviews with our Operations Manager and CEO.

Ready to deliver high-performing web experiences, bulletproof deliverability, and technical systems that scale?

We can’t wait to meet you.

TL;DR

Timezone : CET preferred

Type : Full-time Contract

Reports To : Operations Manager

Environment : Fully Remote, Async-First

Focus : Content systems, AI workflows, editorial leadership, performance-driven messaging

#J-18808-Ljbffr

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